The reason why b2b marketing attribution is significant is because it allows you to understand your marketing strategies on a deeper level. Once a lead converts into a customer, a marketer should know how, when, and which channel should receive credit. The customer’s buying journey is never linear, especially in today’s marketing environment. A sale…
Removal.AI. Currently, the co-founder of SaaSLaunchr.com - a full-stack SaaS marketing agency. She creates custom strategies for various clients to provide organic traffic growth and to streamline their revenue pipeline through effective SEO and content marketing." >
Jenn Pereira
Read More →