Independent consultant · WordPress · SEO · Publishing systems

Consulting services for websites, content, and digital growth.

I advise founders and teams on WordPress, technical SEO, publishing systems, and digital growth. You get an expert diagnosis, a clear recommendation, and senior oversight through implementation.

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Start with the decision you need to make

“I need an expert diagnosis.”Audit, priorities, and the next decision
→
“I need a plan I can defend.”Strategy, architecture, and a scoped roadmap
→
“I need senior oversight.”Implementation led and reviewed by me
→
“I know the specialist service.”Browse all 62 services
→

Track record

850+
Clients since 2008
10,000+
Sites running my plugins
$38M+
Client revenue influenced
500M+
Lifetime search impressions
7,500+
Sites running my plugins

Work delivered for, or alongside, teams at:

AdobeHubSpotCanvamonday.comBYJU’SAcerASUSAirtelFreshBooksAppSumoStellarWPCopyleaksDepositphotosaccessiBeEnpassMinistry of AgricultureCollegeDuniaLawClerk

Consulting engagements

Start with the decision, not a shopping list.

Most clients don’t need to choose between 62 services. They need an experienced consultant to identify the real constraint, set priorities, and stay accountable while the recommendation is put into practice.

Advisory & diagnosis

The decision is unclear

Something is wrong, but another rushed fix could waste more time. I inspect the system, separate symptoms from causes, and give you a prioritized recommendation.

From $500· 2 to 10 days · fixed price
  • WordPress and technical architecture review
  • Performance and Core Web Vitals diagnosis
  • Security and migration risk assessment
  • SEO, accessibility, and conversion audits
  • Independent review of a proposed solution
Request an expert review

You get findings, priorities, and a clear next decision.

Strategy & implementation · most requested

The direction needs an owner

You need more than a recommendation. I define the architecture, scope the work, make the senior decisions, and lead implementation through measurable checkpoints.

From $2,500· 3 to 6 weeks · milestone billing
  • WordPress and publishing-system architecture
  • Custom plugin and integration planning
  • Commerce, LMS, and platform strategy
  • Replatforming and migration roadmaps
  • Senior implementation and technical review
Plan the engagement

You get one accountable lead from recommendation to handover.

Fractional consulting

Performance needs senior oversight

You have a team and a live operation, but growth work is fragmented. I set priorities across SEO, content, performance, conversion, and analytics, then review progress each month.

From $1,500/mo· 3-month minimum
  • Technical SEO and content strategy
  • GEO and AI-search visibility
  • Conversion and revenue review
  • Analytics and measurement governance
  • Ongoing technical and vendor oversight
Discuss ongoing advisory

Reported against commercial outcomes, not activity.

How the engagement works

Senior advice first. Implementation after the decision is clear.

I lead diagnosis, architecture, and review from the first call to handover. When a project needs more production capacity, Gatilab handles the named parts under my direction, and the proposal tells you exactly who owns what.

01

Consultation

Thirty minutes. You bring the decision, constraint, or problem. I test the assumptions, establish context, and tell you whether I can add value.

You leave with: a sharper problem and the right next step.

02

Recommendation

I document the findings, options, tradeoffs, priorities, scope, ownership, and cost. You can use the recommendation with me or take it to your team.

You leave with: a decision document you can defend.

03

Implementation

When I lead delivery, the work runs through milestones, written updates, and review checkpoints. Gatilab joins only for named production work.

You leave with: an implementation reviewed against the recommendation.

04

Review and handover

For implementation work, you get documentation, a recorded walkthrough, and 30 days of post-launch fixes. Ongoing advisory is optional, never automatic.

You leave with: a system your own people can run.

Before you book

Call me when the decision matters.

Worth booking a consultation

  • The problem spans WordPress, SEO, content, conversion, or operations, and nobody owns the whole system.
  • You need an independent diagnosis before committing more budget.
  • Your team needs senior architecture, prioritization, or technical review.
  • You want one named person accountable for both the recommendation and the result.
  • You need a plan your internal team or current agency can actually execute.

Look elsewhere

  • Your budget is under $500. A good freelancer on a marketplace will serve you better than I will.
  • You want the cheapest quote. I’m rarely it, and I won’t compete on price.
  • You already know exactly what to do and only need a low-cost pair of hands.
  • You want guaranteed rankings by a fixed date. Nobody can promise that honestly.
  • You want advice without sharing access, evidence, or stakeholder context.

Areas of expertise

62 specialist services, one consulting relationship.

I can advise on, implement, or oversee every service below. You don’t need to diagnose the service before we speak. The first job is deciding which work will solve the actual problem.

WordPress builds & development

11

Stores, payments & revenue

8

Speed, security & care

10

SEO & AI search

13

Content, conversion & growth

15

Local SEO by city

5

Common questions

Not answered here? Ask me directly and you’ll hear back within 24 hours.

What does consulting actually cost?

Consulting engagements run from $500 for a focused diagnosis to $25,000+ for complex implementation. Ongoing advisory starts at $1,500 per month. You get scope, ownership, and pricing in writing before work begins.

How long will it take?

Focused reviews usually take two to ten days. Strategy and implementation engagements usually take three to six weeks. You get a realistic date before work starts and a written update at every agreed checkpoint.

Am I hiring a consultant, a developer, or an agency?

You hire me as the lead consultant. I own the diagnosis, direction, architecture, and review. When implementation needs more hands, Gatilab handles named production work under my direction. The proposal tells you who owns every part before you sign.

Do you work with clients outside India?

Most of my clients are. I work asynchronously across time zones with written updates and milestone checkpoints, so nothing waits on a shared working hour. Calls get scheduled in your morning or your evening, whichever you prefer.

What if I’m not happy with the work?

Payments are tied to milestones, so you’re never out a large sum on unfinished work. If a milestone doesn’t meet what we agreed in writing, it gets fixed before the next one starts and before it’s billed.

What happens after the recommendation?

You can take the recommendation to your team, retain me to lead the implementation, or use Gatilab for named production work under my direction. For implementation engagements, documentation and 30 days of post-launch fixes are included.

Hi, I’m Gaurav, an independent consultant who works close to the code.

Clients bring me problems that sit between disciplines: a fast site that is hard to publish, content that ranks but doesn’t convert, or a growth plan the technical stack can’t support.

That join is where I do my best work. I can question the strategy, inspect the code, and stay accountable while the recommendation becomes a working system.

More about me

Bring me the decision you’re trying to make.

Thirty minutes, no pitch. Tell me what’s changing, what’s stuck, and what a wrong decision would cost. I’ll tell you how I’d approach it, what level of engagement fits, and whether I’m the right consultant.

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