WordPress Sites That Load in Under a Second and Don’t Break
Most WordPress sites are buried under page builder bloat, a stack of overlapping plugins, and random patches. They work, barely, until an update takes them down. I build the opposite: lean, clean, performance-first sites that rank well and stay stable when you log in.
Why most WordPress sites barely hold together
Fragmented stack
Different builders, random plugins, overlapping features. Every change feels risky because nothing was designed to work together.
Broken Core Web Vitals
You’ve tried speed plugins, but Lighthouse and Search Console still scream. The fix is under the hood, not in another plugin.
Inconsistent design
Buttons, headings, and sections all look slightly off. The site reads as stitched together over years, because it was.
No content structure
Posts, pages, products, and resources all mixed together. Editors get lost and users can’t find what they need.
No governance
Multiple people edit with no rules. Styles drift, things break, and performance slides with every login.
Mobile bolted on
The site technically works on mobile but was never built for it. Google’s mobile-first index notices, and so do your visitors.
What I build for you
Lean themes, essential plugins, and custom code where it actually matters. Fewer moving parts, more reliability.
- Custom block theme or child theme, built mobile-first
- A design system: shared components, spacing, and styles
- Clean markup and optimized queries for fast Core Web Vitals
- Custom post types, taxonomies, and fields for real structure
- Schema and SEO-ready HTML wired for Rank Math
- Roles, permissions, and editing boundaries for governance
- Performance optimization and hosting setup
- Reusable blocks, docs, and optional custom plugins
Before and after
How the build works
Discovery
I learn your goals, audience, and the constraints of your current setup, so the build solves your actual problems.
Architecture
I plan the theme, content model, and plugin stack. Lean by default, custom code only where it earns its place.
Build
I develop clean, fast, well-documented code with a design system and Core Web Vitals baked in, not bolted on.
Launch & hand off
I migrate, QA across devices, and document everything so your team edits without breaking things.
WordPress development done right, by a Core contributor
I’ve built 800+ WordPress projects and contributed to WordPress core. That means custom sites built on clean, standards-compliant code that’s fast, secure, and easy to maintain, not a bloated pile of plugins duct-taped together.
Custom themes and builds
Custom themes and block builds coded to WordPress standards, so your site stays fast and maintainable instead of fighting a page builder.
The right plugin stack
A lean, vetted plugin stack, plus custom functionality where a plugin would bloat or break things, so nothing slows the site down.
Fast and secure by default
Performance, security, and SEO baked in from the start, not bolted on after launch when problems already exist.
WordPress development questions, answered
What WordPress development services do you offer?
Custom theme and block development, plugin development, WooCommerce builds, headless setups, API integrations, performance and security work, migrations, and ongoing maintenance. I handle everything from a single custom feature to a full site build on clean, standards-compliant code.
Do you build custom themes or use page builders?
I build custom, standards-compliant themes and block layouts for anything serious, because they stay fast and maintainable. I’ll use a quality builder when it genuinely fits the budget and scope, but I won’t ship a bloated build that costs you speed and flexibility later.
Can you fix or improve an existing WordPress site?
Yes. A lot of my work is rescuing sites that are slow, insecure, or built on messy code. I audit what’s there, fix the real problems, and refactor toward something maintainable rather than starting over unnecessarily.
Is custom code better than plugins?
For core, load-bearing functionality, often yes, custom code is leaner, faster, and doesn’t break on plugin updates. For solved problems, a good plugin is the right call. I choose per feature: custom where it pays off, trusted plugins where they don’t.
How long does a WordPress project take?
A focused custom feature can be days; a full custom site is typically a few weeks depending on scope and content. I scope and quote upfront after understanding your goals, so timelines and costs are clear before work starts.
Do you provide support after launch?
Yes. Every build includes a handover, and I offer ongoing maintenance, updates, backups, security, and performance monitoring so the site keeps running well long after launch.
Stop fighting your site every time you log in
Get a lean, fast, maintainable WordPress build from someone who helps build WordPress itself. Tell me what you’re working on.
Start your project →