The first half of the year 2018 has come and gone, but it’s never too late to make changes, whether it is for yourself or for your business. Whether you have just put a business, or you’ve had it for a while now, you know that in this day and age, one of the most important ways to get new customers is to have a website.

If you are planning to build a website for your company, one thing you should know is that while you may study how to build a website, it is not easy at all. Professionals take the time to not only design you a beautiful website but to even help you with how you can have a better way to market your products or services. Web Designers Cardiff, for example, even offers a design course to help you update new information on your site.

To make your website stand out above the rest, you need to follow some of the popular trends for 2018. There are many to choose from, but if you want to get ahead of the competition, check out the three listed below.

Animations

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It cannot be denied that in this day and age, everyone seems to be in a hurry, and people want everything given right away. They like instant food, instant service, etc. So how can you translate that into your website?

If you are aiming to present a lot of points or ideas to your website visitors and potential customers, instead of using so many words, you can just use animations instead. This way, even complex ideas can be simplified, at the same time, it can entertain your potential customers while still informing them of important information.

Mobile friendly

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This is one thing that you need to make sure that your website will have. That is because, in recent surveys and statistics, it seems that mobile users have already exceeded desktop users. One report says that in the US, the percentage is already at 60%. If your website is not mobile friendly, there is a possibility that you will not only have high bounce rates but also lower conversion rates.

If your potential customers cannot see your website properly, they will just leave right away and look for a site that will be more user-friendly. And having a mobile responsive website, instead of a separate desktop site and mobile site is actually more cost effective and will save you more money and time.

The other thing is, if you will look into the trend of desktop vs mobile user, it is getting almost similar nowadays. And so, like we focus for the desktop user content, similarly, we should focus on the mobile user as well.

http://infographic.statista.com/normal/chartoftheday_4022_mobile_subscriptions_and_world_population_n.jpg

Scrolling website

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A scrolling website or the parallax effect has been around for years, but it is still popular and has even found more popularity after mobile responsive sites rose in number. A scrolling website is when the background of the page is moving at a slower rate than the foreground. Some of its benefits are that your site will load faster, making it user-friendly to your site visitors, and it is a great design to use because it encourages interaction with the visitors.

Conclusion

These were the top 3 trends in building a nice and professional website for the business. From all perspectives it should be optimized so that the response time will be less. For example, you should optimize images before using so that it will take less time to load, use the proper stylesheet and JavaScript files to maintain the loading time. What you do for making a stunning and optimized site?

Gaurav Tiwari

A designer by profession, a mathematician by education but a Blogger by hobby. Loves reading and writing. Just that.

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