White-Label WordPress

White-label WordPress development, your brand on it

I build WordPress projects for agencies under their brand, behind an NDA, with the same developer on every build. Your client sees your logo on the deliverable and never hears my name.

Builds delivered behind other agencies’ brands, quietly

Replies within 24 hours, usually the same day

What you are buying

₹1,500Per hour, GST included
$19In dollars
Agency white-labelTerms

Work delivered for, or alongside, teams at:

  • IBM
  • Adobe
  • HubSpot
  • Canva
  • monday.com
  • IATA
  • FreshBooks
  • Acer
  • ASUS
  • Airtel
  • BYJU’S
  • AppSumo
  • StellarWP
  • Copyleaks
  • Depositphotos
  • accessiBe

What it costs

One hourly rate. You set the client price.

You pay for development hours, mark up as you see fit, and your client-facing pricing stays entirely your business. Estimates are fixed per brief, so hours don’t wander.

Agency white-label
₹1,500 $19per hour · agency white-label
  • Signed NDA and white-label agreement before anything else
  • The same senior developer on every project, not a rotating bench
  • Git-based workflow with staging links for client approval
  • Custom themes, plugins, blocks, WooCommerce, and rescues
  • Documentation delivered in your brand templates
  • 30-day bug-fix warranty on every delivery
Send your next brief

Monthly capacity retainers are quoted per project.

All prices include GST.

How this runs

You will know the price and the plan before I touch anything.

1

Set up

We sign the NDA, agree on channels, and share tool access. One call and the partnership is operational, ready for the first brief.

You leave with: a signed agreement and a direct channel.

2

Scope

You forward your client’s requirements. I scope the work, estimate the hours, and confirm the timeline within one working day, so you can quote your client fast.

You leave with: an estimate you can mark up and send.

3

Build

I build on staging under your brand. You review milestones and present progress to your client on your schedule, under your name. I stay invisible unless you want me on a call.

You leave with: staging links carrying your logo.

4

Deliver

You present the finished build. Documentation arrives in your templates, and the 30-day bug-fix warranty covers anything that’s my code’s fault, no questions.

You leave with: a deliverable that ships as your agency’s work.

A note from me

How I work behind agencies

The first thing I protect is your client relationship. I work under your name, in your process, through your channels, and I never contact your client directly. Agencies have shipped my builds onto their portfolios, and that’s exactly how it should work.

I write code as if the next person to read it is your in-house developer, because one day it will be. Standards-compliant, version-controlled, documented in your templates. As a WordPress Core contributor, I hold white-label work to the same bar as work under my own name, since your reputation is riding on it.

What I won’t do is compete with you. Your clients, your pricing, your market. I’m the capacity behind the curtain, and I like it there.

— Gaurav

Before you write in

This isn’t for every site.

Worth starting

  • Your agency turns down WordPress work because the team is maxed out.
  • You’ve been burned by freelancers who vanish or ship code nobody can read.
  • Your designers ship great mockups but stall on custom blocks or WooCommerce flows.
  • You need senior WordPress depth for one quarter without a year of payroll.
  • You want one accountable developer, not a rotating offshore bench.

Look elsewhere

  • Your client budgets price development below ₹1,500/hour. Offshore marketplaces serve that tier.
  • You need design, copy, and strategy too. I ship development; the creative stays with your agency.
  • You want a one-time two-hour fix, not a working relationship. The setup overhead isn’t worth it for either of us.
  • You expect same-day turnarounds as the default. Rush slots exist, but they’re the exception.
  • You want me presenting to clients under my own name. That’s regular consulting, a different arrangement.

If you want to:

  • Take every project instead of declining overflow work
  • Skip the hire and pay only for hours you actually use
  • Ship consistent quality from the same developer, build after build

Common questions

Not answered here? Ask directly and you will hear back within 24 hours.

The rate is ₹1,500 per hour, and it includes GST. Every brief gets a scoped hour estimate upfront, so you can quote your client with confidence. For ongoing capacity, monthly retainers are quoted per project.

The NDA and white-label agreement legally, and the business model practically. Agencies who trust me send project after project; one poached client would end that pipeline forever. Your client never gets my name, my email, or my invoice.

Custom themes and block themes, plugins, Gutenberg blocks, WooCommerce stores, headless setups, API integrations, performance and security work, migrations, and rescues of inherited sites. Anything you’d otherwise need a senior WordPress developer for.

All communication routes through you or your project channels under your identity. Staging links, documentation, and commit history carry your branding. If you want me on a client call as part of your team, that works too, your call entirely.

Every delivery carries a 30-day bug-fix warranty, no questions asked. Anything that’s my code’s fault gets fixed free inside that window. After 30 days, fixes and changes are scoped as new work or covered by a retainer.

Gaurav Tiwari

About me

So, who’s writing your code?

A WordPress Core contributor with plugins running on more than 10,000 sites.

Development clients get the person who ships his own plugins, not a project manager.

I was a teacher before I was a developer. I taught mathematics to competitive-exam students, which is why I explain hard things plainly instead of hiding behind jargon.

What I am actually good at is the join: technical SEO, fast front-ends, and content treated as one system instead of three vendors blaming each other.

  • WordPress Core contributor
  • Plugins on 10,000+ sites
  • wp-mcp, listed on the LobeHub marketplace
  • 850+ clients since 2008
  • $38M+ client revenue influenced
  • Building for the web since 2008

Send the brief you’d otherwise decline.

Forward the requirements, your timeline, and how you’d like to work. I’ll reply with a scoped estimate within one working day, under NDA from the first email.

Replies within 24 hours, usually the same day