Marketing

Dive into the comprehensive Marketing Archives to explore insightful articles, guides, and resources designed to help businesses and individuals succeed in the ever-evolving digital marketing landscape. Discover valuable tips and strategies on various topics, including content marketing, SEO, social media, email marketing, branding, and more.

Whether you’re a seasoned professional or just starting your marketing journey, these expertly-curated resources will empower you to stay ahead of the curve and make a lasting impact on your target audience.

Subcategories of Marketing

Recently, I came to know about Pay.com while hunting for a PayPal alternative, and I was surprised by what they promised to offer. So, I thought, why not give it a run and see where it stands and the potential it has. Pay.com, or “Pay”, is an integrated e-commerce online payment system that integrates with…

The reason why b2b marketing attribution is significant is because it allows you to understand your marketing strategies on a deeper level. Once a lead converts into a customer, a marketer should know how, when, and which channel should receive credit. The customer’s buying journey is never linear, especially in today’s marketing environment. A sale…

PR (Public Relations) and SEO (Search Engine Optimization) are joining forces to ensure a phenomenal digital marketing campaign. Generally thought of as separate disciplines, the two partnered together proved incredibly ingenious. The transition to online media consumption pushed companies to look for strategies to reach today’s audiences. PR is, without any doubt, an essential tool…

Are you looking for email marketing software that you can use to generate, follow and convert subscribers into leads and leads into customers? Well, if you are, there are plenty that you can choose from. At the moment, there are 550+ email marketing software and platforms offering arrays of great features, each better than the…

Conversational AI is a technology that makes machines participate in conversations with humans that almost sound natural or say human-to-human. The most common example of conversational AI is chatbots and virtual assistants that you find on nearly every enterprise website. Natural language processing (NLP) and Machine learning (ML) are the two technologies that power up…

We all know that the strongest relationships are built on the foundations of personal connections. The same holds for marketing as well – according to SmarterHQ, 72% of consumers have claimed that they only deal with personalized messaging. If you’ve been wondering how to personalize your messages on a large scale, you’ll be pleased to…

Are you a content marketer looking for some WordPress plugins to take your content & marketing experience to the next level? If yes, I am super excited to bring you the best WordPress plugins that you can bank upon. In this article, I have listed the 11 best WordPress plugins for content marketers that they…

Can email marketing boost your SEO? Email marketing is one of the most converting digital marketing methods but how does it help SEOwise? In this article, we will discuss the same. At first glance, it might be hard to draw connections between SEO and email marketing since they follow distinct strategies. Email marketing is all about…

In this modern world, people rely on search engines when looking for information, services, or products they need. A report shows that Google, the biggest search engine today, is estimated to process about 63,000 queries every second. That’s up to 5.6 billion searches a day and over 2 trillion searches a year.  With online searches…

A blog is a great place to share your thoughts, experiences, and opinions. Personal blogs take these thoughts, experiences and opinions to deeper levels. All top influencers and entrepreneurs have their personal blogs. If you are looking for inspiration, no matter what field you are in, you can do that by reading the personal blogs…