Conversion rate optimization

Stop Losing Revenue to a Leaky Funnel

You’re paying for traffic. SEO works, ads run, visitors land. But conversions stay flat. A 2% conversion rate means 98 of every 100 visitors leave without doing anything, and that’s not a traffic problem. I run data-driven CRO that fixes what happens after the click.

800+Businesses served
18+Years building online
200+Tests executed
A/BTested, not guessed

Why your traffic isn’t converting

📣

Feature-led headlines

Your hero talks about features instead of the outcome the visitor came for, so it doesn’t grab anyone in the first three seconds.

👇

Buried CTAs

The call to action hides below the fold or gets lost in visual noise. People can’t click what they can’t find.

📋

Bloated forms

You’re asking for 12 fields when 3 would do. Every extra field is another reason to abandon.

📱

Mobile as an afterthought

Most traffic is mobile, but the mobile experience was clearly built second. That’s where the revenue leaks.

🛡️

No trust at the decision point

No reviews, guarantees, or proof exactly where the visitor decides to buy or bounce.

🐢

Speed killing the sale

Slow pages lose visitors before the offer ever loads. Conversions die before they start.

What I optimize

Every touchpoint between the first click and the final conversion, tested instead of guessed.

  • Hero, value proposition, and landing page rewrites
  • CTA placement, copy, and contrast tuned for clicks
  • Form and checkout flow stripped to the fields that matter
  • Mobile-first experience fixes where revenue leaks most
  • Trust signals placed at the exact decision points
  • Page speed work so the offer loads before they leave
  • A/B tests with proper sample sizes, not hunches
  • A prioritized roadmap ranked by impact and effort

What changes after

98 of 100 leavingMore visitors converting
Gut-feel changesA/B tested decisions
12-field formsFriction-free flow
Buried CTAsClear, clickable actions

How I run CRO

1

Audit

I review analytics, heatmaps, and your funnel to find exactly where visitors drop off.

2

Hypothesize

Each fix gets a hypothesis tied to a metric, so we test ideas worth testing, not random tweaks.

3

Test

A/B experiments with proper sample sizes, run long enough to reach real significance.

4

Scale winners

Winning variants ship, losers get binned, and we move to the next highest-impact test.

Turn more of your traffic into revenue

Get a CRO audit that pinpoints where you’re leaking conversions and a tested plan to fix it.

Get a CRO audit →