Content Marketing

Subcategories of Content Marketing

Blogs are one of the most essential elements for any website and such are needed to power websites of any kind. Blog posts are powered by impactful content. If you are a good writer, not a lot is to be done. But writing better blog posts is important. It will not only boost your portfolio…

Content readability is an important factor and the bloggers must pay attention to it as with good readability, your words impact the people in the right manner — increase traffic, sales and what not. Effective content with better readability can help you target the right audience as the content is accessible and easy to understand.…

Guest posts are one of the most effective ways to get more exposure for content writers, get more traffic to their clients’/own sites, build a conversation and promote brand awareness. I have this 6 points checklist that I use to pitch guest posts to other blogs & magazines. Prove that you are the right person…

Blogging is one of the most exciting professions right now and also one of the easiest ones to get started with. In the last couple of years, it has grown from a hobby to a full-proof profession. By the time it has become an integral part of online marketing. Bloggers make more than half of…

With so much competition on the Internet, businesses are battling to be seen on search engines. The more visibility you have on search engines, especially on the first page or first few pages, the higher traffic your website can get and the more sales for your business. How do you stand out among the rest?…

If you have a business of your own, no matter how big or small, it’s very likely that you’ve heard about content marketing. It’s a lucrative and crucial business tactic that engages and delights customers; a single flaw could lead to a crash in sales and brand integrity. Businesses that do not take this matter…

Modern technology has made it possible for anybody to conduct business from anywhere in the world. Thanks to the Internet, anybody who has the time and dedication can start an online business from home with very little capital. If you are one of those people who are planning to launch an online business, here are…

Everything on your site will be meaningless if people can’t read it! Readability is an important website usability factor that influences consumer behaviour as well as general subscriptions. No matter how good your blog post or sales copy is, it wouldn’t generate engagement if the readability is poor. A study by Nielsen Norman Group found…