Content marketing audit may be a new term for some of us but it has been an essential part of online marketing since day 1. In this article, you will learn what a content marketing audit (generally called content audit) is and what are the best ways to do it. What is a Content Marketing Audit? The performance of any content website follows an 80/20 rule
No matter where you look right now, content marketing is everywhere. The concept is nothing new and is not a marketing strategy that requires a specialist’s ability to comprehend. It is always around the facets of the digital market. All blogger outreach platforms, magazines, newspapers, book publishers and TV stations are content marketers. Everyone knows and does it – 70% of marketers are investing in content marketing.
Any writer, be it on any platform, has their own style of writing which develops based on their practice and field of debut in the writing arena. Stating this, these writers have their own tips and tricks for writing (hereafter called writing techniques). Hence, a variety of myths and perspectives exist when you wish to take inspiration for starting a career in writing. The Best Writing
Who doesn’t want to earn money? Who won’t want to, especially if the money comes sitting next to your laptop or computer? Online Money making is a sweet addiction that gets hold of every e-user sooner or later. This money-making process is somewhat very challenging in the beginning but once you start to figure out the what-to and what-not-to’s, things get easier. For pro-marketers, it becomes a child’s
There are billions of websites out there, and yet only a small fraction are active. Google takes notice of these active websites, and that is why they are consistently higher ranked than the ones that haven’t been touched or updated since they started. Unless you are careful, this could be the fate of your own website as well. If you offer the same products year after
Blogs are one of the most essential elements for any website and such are needed to power websites of any kind. Blog posts are powered by impactful content. If you are a good writer, not a lot is to be done. But writing better blog posts is important. It will not only boost your portfolio but feed your writer’s ego. By following these steps, you will
Content readability is an important factor and the bloggers must pay attention to it as with good readability, your words impact the people in the right manner — increase traffic, sales and what not. Effective content with better readability can help you target the right audience as the content is accessible and easy to understand. The content loses its value if it has poor readability and
This year is even more promising for anyone trying to improve their visibility on major search engines such as Google. With new and improved services in SEO, it’s now easier to get more traffic, leads, and sales to your website. However, you’ll be required to use the most updated SEO strategies for you to improve your rankings as the search engine algorithms change often. This means
Guest posts are one of the most effective ways to get more exposure for content writers, get more traffic to their clients’/own sites, build a conversation and promote brand awareness. In this article, I will discuss about my personal 6 points checklist to pitch guest posts to other blogs & magazines. The first and foremost thing that comes into my mind is: Prove that you are
Blogging is one of the most exciting professions right now and also one of the easiest ones to get started with. In the last couple of years it has grown from a hobby to a full-proof profession. By the time it has become an integral part of online marketing. Bloggers make more than half of the internet and they decide where the internet would go. So
Content is the king. This jargon has been heard many times. But great content alone will not do the trick. Having exceptional blogs, great articles and random keywords thrown in might catch the users’ eye but will fail to hold their interest for a longer time. Content that is SEO worthy will spin its magic in creating as well as retaining the brand identity. You can seek
With so much competition on the Internet, businesses are battling to be seen on search engines. The more visibility you have on search engines, especially on the first page or first few pages, the higher traffic your website can get and the more sales for your business. How do you stand out among the rest? Below are 8 powerful digital marketing tricks to help boost your
If you are a business owner, then you must already know that to be successful in the world of business entrepreneurship, you will have to have a fully functional business website. A business website is essential to ensure that you develop a strong presence for your business venture online. However, it will not be of too much substance whether you have the best business website or
If you have a business of your own, no matter how big or small, it’s very likely that you’ve heard about content marketing. It’s a lucrative and crucial business tactic that engages and delights customers; a single flaw could lead to a crash in sales and brand integrity. Businesses that do not take this matter lightly have even gone out of their way to connect with
Modern technology has made it possible for anybody to conduct business from anywhere in the world. Thanks to the Internet, anybody who has the time and dedication can start an online business from home with very little capital. Aspiring online entrepreneurs can easily sell their products or services online using free websites. More successful online business owners choose to create their own website using a good
Writing is magic and the ones who write better are magicians. In online business, content is written by professionals known as content writers. These content writers are are the one who engage you into stuffs like call to action, news clips, press releases and even the blogs. Content writing is good option for anyone who wish to make money online by just writing stuffs. But it’s
Everything on your site will be meaningless if people can’t read it! Readability is an important website usability factor that influences consumer behaviour as well as general subscriptions. No matter how good your blog post or sales copy is, it wouldn’t generate engagement if the readability is poor. A study by Nielsen Norman Group found that only 16% of users read word-by-word and email newsletter scanning
If you want to establish yourself as an interactive content marketing superstar, then you should hit on many points so that you can thrive in this competitive world. If you commit even a single mistake, your effective campaign will turn into the flop. But, you don’t need to worry as you too can be successful with your marketing campaign and even become an interactive content marketing superstar