Content Marketing

There are billions of websites out there, and yet only a small fraction are active. Google takes notice of these active websites, and that is why they are consistently higher ranked than the ones that haven’t been touched or updated since they started. Unless you are careful, this could be

Blogs are one of the most essential elements for any website and such are needed to power websites of any kind. Blog posts are powered by impactful content. If you are a good writer, not a lot is to be done. But writing better blog posts is important. It will

Content readability is an important factor and the bloggers must pay attention to it as with good readability, your words impact the people in the right manner — increase traffic, sales and what not. Effective content with better readability can help you target the right audience as the content is

This year is even more promising for anyone trying to improve their visibility on major search engines such as Google. With new and improved services in SEO, it’s now easier to get more traffic, leads, and sales to your website. However, you’ll be required to use the most updated SEO

Guest posts are one of the most effective ways to get more exposure for content writers, get more traffic to their clients’/own sites, build a conversation and promote brand awareness. In this article, I will discuss about my personal 6 points checklist to pitch guest posts to other blogs &

Blogging is one of the most exciting professions right now and also one of the easiest ones to get started with. In the last couple of years it has grown from a hobby to a full-proof profession. By the time it has become an integral part of online marketing. Bloggers

Peter Drucker was one of the most influential figures in business management in recent history. The British Library refers to him as the Founder of Management Thinking. Drucker once said that marketing and innovation are the only functions that matter in a business. To him, marketing is critical to a

Content is the king. This jargon has been heard many times.  But great content alone will not do the trick. Having exceptional blogs, great articles and random keywords thrown in might catch the users’ eye but will fail to hold their interest for a longer time. Content that is SEO

With so much competition on the Internet, businesses are battling to be seen on search engines. The more visibility you have on search engines, especially on the first page or first few pages, the higher traffic your website can get and the more sales for your business. How do you

If you are a business owner, then you must already know that to be successful in the world of business entrepreneurship, you will have to have a fully functional business website. A business website is essential to ensure that you develop a strong presence for your business venture online. However,

If you have a business of your own, no matter how big or small, it’s very likely that you’ve heard about content marketing. It’s a lucrative and crucial business tactic that engages and delights customers; a single flaw could lead to a crash in sales and brand integrity. Businesses that

Modern technology has made it possible for anybody to conduct business from anywhere in the world. Thanks to the Internet, anybody who has the time and dedication can start an online business from home with very little capital. Aspiring online entrepreneurs can easily sell their products or services online using

Writing is magic and the ones who write better are magicians. In online business, content is written by professionals known as content writers. These content writers are are the one who engage you into stuffs like call to action, news clips, press releases and even the blogs. Content writing is

Everything on your site will be meaningless if people can’t read it! Readability is an important website usability factor that influences consumer behaviour as well as general subscriptions. No matter how good your blog post or sales copy is, it wouldn’t generate engagement if the readability is poor. A study