Design is where ideas stop being abstract and start doing real work. This category covers visual design, branding, UI and UX, graphic systems, and the thinking behind layouts that actually convert. Not pretty-for-the-sake-of-it stuff. Practical design that solves problems.
You will find breakdowns of logos, websites, landing pages, color systems, typography choices, and design tools I use in real projects. I also talk about why certain designs fail, why others quietly win, and how small visual decisions impact trust, clarity, and conversions. If you are a founder, blogger, marketer, or developer who wants design that supports business goals, this section is for you. Design is not decoration. It is communication. And when done right, it works silently but powerfully.
Website design rules exist for good reasons, but knowing when to break them separates great designers from average ones. Asymmetric layouts, unconventional navigation, bold color choices, and non-standard typography can…
Hostinger's website builder is designed for people who want a professional site without technical skills or creative expertise. I tested it to see if it delivers on that promise. This…
Ecommerce businesses have lost $260 billion worth of abandoned carts over the past decade. Most of those losses happen on product pages where small optimizations can make huge differences. I've…
A well-designed letterhead does more for brand building than most people realize. It's one of the first things clients see on official correspondence, and it sets the tone for professionalism…
I've built 15+ stores on Shopify since 2019. Small craft businesses doing a few hundred dollars monthly and established brands processing thousands in daily orders. After years of real experience,…
Building a directory website on WordPress requires a theme specifically designed for listings, search functionality, and user submissions. General-purpose themes can't handle the unique requirements of directory sites efficiently. I've…
ADA compliance isn't optional. It's a legal requirement that protects your business from lawsuits while making your website accessible to everyone. With web accessibility lawsuits increasing every year, ignoring ADA…
Business flowcharts turn complex processes into visual clarity. Whether you're mapping customer journeys, documenting workflows, or identifying bottlenecks, a well-designed flowchart communicates what pages of text can't. The key is…
The debate between Progressive Web Apps and native mobile apps continues to shape development decisions. PWAs offer web-based functionality with app-like experiences, while native apps deliver superior performance and device…
Elementor launched its own hosting service, and the results raised eyebrows. After testing it thoroughly, I found performance claims that didn't match reality. The hosting is essentially rebranded Google Cloud…
Web design without the right images falls flat. Product photos, hero images, team portraits, infographics, and background visuals each serve specific purposes in creating an engaging user experience. I've designed…
Brand marketing requires the right tools, and SaaS platforms make enterprise-level marketing accessible to businesses of every size. I've used and recommended marketing SaaS tools across hundreds of client projects.…
