Search engine optimization and social media marketing are two tightly interwoven strategies that focus on developing an appealing identity to attract visitors. Both these strategies are organic and have their demand among entrepreneurs. Social media primarily relies on content of highest quality along with strongly visible brand presence. If you want to improve your social media reach, you need to focus more on SEO strategies. At the same time, if you want to improve your site’s search ranking, you must ensure strong social media presence of your site.

instagram cc open source

Try to grow your follower limit

Higher the number of followers you have for your social media profile, better chances will be there for your site to achieve high ranking on reputed search engines like, Google and Yahoo. Say for example, a company having 50 Twitter followers may not catch the eyesight of search engines when compared to a corporation with 1 million Twitter followers. But wait; there are some kinds of stipulations to this fact. Reputed search engines like Google and Bing have the ability to detect the type of followers a site is receiving on social media. If you are planning to buy 1 lack proxy followers for your Instagram or Twitter handle, scenarios may just backfire. Organic building of follower base makes a site achieve a positive image among the reputed search engines.


Consistency is the key to success

It can be a time consuming process to grow your total follower list. However, if your list is increasing on a constant basis, it’s effective. Consistency is necessary when it comes to building your follower list on social media platforms like Instagram, Twitter, and Facebook. Also, you need to present your brand in the most unique way possible. But make sure that the presentation strategy is acceptable to the masses (read, targeted audience). Daily or frequent update of your content is essential. Try posting informative articles, general discussion items, helpful tips, engaging images and open inquiries. If you are using Instagram, try to focus on uploading images that generates brand awareness for your business. You can follow your Instagram account using Instamacro.

Communication can be beneficial towards better performance of your business

Conversation with targeted audience and customers is definitely a key aspect for successful branding and business exposure. Use social media to communicate with potential clients and live audience. Communicating helps in retaining and developing an interactive and sizable follower list.


Optimize your posts for better search results

This strategy relies heavily upon the already existing contents. However, it definitely opens an additional channel for the searching part.  Not only the knowledge graph entries and news articles, Google has a tendency to favor certain attractive social media updates in the top of its SERP section. It may take a significant role in making your posts optimized for better search results.

Social media plays a significant role in making you get engaged in local community, while trying to utilize it to create a positive reputation among all the leading search engines. There are different ways to do so; but the easiest of the ways is through frequent updates of events or news wherever your business or company gets involved. It’s all about sharing the best information while being positive in your approach. Also, social media can be the best interactive platform to communicate with audience on a regular basis. Any modern-day SEO strategy always includes social sharing and social media optimization tasks to ensure better results of the websites.


Feel free to ask questions, send feedback and even point out mistakes. Great conversations start with just a single word. How to write better comments?
Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

You May Also Like

Copyright Free images for your next blog post

This flickr photo album contains some of the most illustrative images, I ever uploaded on internet. The album has copyright free images, which means you can these graphics any way you like. They are growing rapidly and I expect the number of photos to cross 100 this week. Till then here are some of them just to showcase: These images are completely free. Use them in any…

How to Start Internet Marketing with a single website?

Who doesn’t want to earn money? Who won’t especially if the money comes sitting next to your laptop or computer? Online Money making is a sweet addiction that gets hold of every e-user sooner or later. This money-making process is somewhat very challenging in the beginning but once you start to figure out the what-to and what-not-to’s, things get easier. For pro-marketers,…

How to Publish and Proofread? : Awesome Blogging tools for Windows

I am an experimental Windows user. I find, install and experiment several new applications on my Windows PC every week. Most of the applications and tools, I have installed are directly or indirectly about  desktop publishing. Some of them are aimed to help me with my study and some others are for web development . In addition to them, there are…

5 Questions to Ask Before Hiring a Search Engine Optimization Company

Have you fulfilled your website with high-quality content but you’re still nowhere to be found on the first page of Google? This can prove to be a frustrating experience. Your target customers may not even know about your products or services if you don’t have a solid online presence. It should be your goal to increase your search visibility in…

Valuable Skills to Have in the Workplace

When you are hoping to do well in your job, you must be open to taking on new skills to adapt to your workplace. Regardless of what job you have, there are some skills which are becoming increasingly valued in the changing business industry. It can be easier to touch on these skills when you know what they are, and…

10 Ideas to Make WordPress Blogs SEO Friendly

If you are starting a blog then WordPress can be an exciting platform because it’s free, user-friendly and has a variety of plugins that give you many options. It is also known to be a powerful content management system, which is an added advantage. Moreover business owners and individuals alike can benefit from it because it’s very simple to optimize…