Internet Marketing

Every day, millions of people browse the internet for quick and straightforward answers to their questions. With the world becoming more and more dependent on digital platforms, it is not just practical but vital to use the internet as a primary source of learning. With more than 30% of millennials actively using Snapchat and over…

The digital advertising industry has long been shifting towards a more transparent and open ecosystem. Gone are the days when walled gardens controlled all operations for publishers and advertisers, gating access to data and analytics. Programmatic advertising today is a commodity with high expectations and requirements. And with that comes one more trend – self-serve…

Picture a funnel in your hand, like the one you’d use to pour oil into a narrow bottle. This funnel isn’t for oil, though; it’s Sales Funnel, for guiding potential customers from first hearing about your product to actually buying it. Sales Funnel Let’s break down the sales funnel using this market fair as our…

As you already know, SaaS or Software as a Service companies are in demand in today’s world. And because of this huge demand, many more new companies have started to pop up. Now, how do you make your SaaS company stand out in this vast sea of options? If you are looking for effective content…

As we navigate 2024, the digital marketing world is buzzing more than ever. This isn’t just about trends; it’s about understanding the core shifts that are reshaping how we engage online. In this article, we’re diving deep into Internet Marketing statistics that matter, breaking down what they mean for you and your strategies. We’ve gathered…

In the bustling realm of Instagram, where visual storytelling takes center stage, aspiring influencers and businesses seek ways to shine brightly in the crowded digital space. With millions of users sharing their moments daily, the competition for attention is fierce. This comprehensive guide explores the nuances of genuine real Instagram promotion, unraveling the strategies that…

In the ever-evolving landscape of TikTok, timing your posts can be as crucial as the content itself. With the platform’s global reach, understanding when your audience is most active becomes a strategic necessity. Understanding the best times to post on TikTok can significantly enhance your visibility and engagement. With a global audience that’s constantly scrolling,…

In the ever-evolving landscape of digital marketing, one thing remains constant: the importance of the calls to action (CTA). A well-crafted CTA is the cornerstone of every successful marketing campaign because it compels users to take a specific action that leads to conversions. Whether aiming to boost sales, generate leads, or increase user engagement, the…

I have been asked this several times. “What do I need to do to make money from my blog from the first day of its foundation.” If you’ve recently started a blog or are considering setting up a website, you might be having the same doubts about monetization strategies. The first answer that comes to…

My marketing team often utilizes paid advertising services to boost the visibility surrounding our clients’ campaigns and target their audience. We, of all people, know that paid advertising is, in fact, one of the most compelling ways to increase sales and get more customers in today’s digital marketing world.  However, it’s important to recognize that…

Before you can truly understand A/B testing and what are some of the best A/B testing tools like Google Optimize, you need to look at your website in a different light. Now I know that may sound stupid, but like many things in life, sometimes there is more to the story than meets the eye.…

Event monetization is a process of making money from events. Event monetization is the process of converting your event into a profit-making venture. Events can be used as a tool to get people involved in your brand and make them loyal customers. It is important to have an effective plan for event monetization so that…