Marketers Delight WordPress Theme

This site, gauravtiwari.org, runs on Marketers Delight (MD). I’ve been using it for years, and I’ve built multiple client sites on it too. It’s the WordPress theme I keep coming back to because it’s built for people who make money from content, not people who want to fiddle with design settings for hours.

MD isn’t a flashy multi-purpose theme with 500 demo imports. It’s a focused tool for bloggers, content marketers, and affiliate site owners who need fast pages, built-in email optins, and a clean writing experience.

Why I Chose Marketers Delight

I’ve tested dozens of WordPress themes over 16+ years. The reason I settled on MD and stayed is simple: it does what a content marketing theme should do without adding things I don’t need.

Speed. MD loads fast because it’s not bloated with features you’ll never use. No gigantic CSS files. No jQuery dependencies. No page builder integration that adds 200KB of unnecessary code. My homepage loads in under 1.5 seconds, and individual blog posts are even faster.

Built-in marketing features. Most themes make you install 3-4 plugins for email optins, CTA boxes, and content upgrades. MD has all of these built in. I have email signup forms in my sidebar, after blog posts, and within content, all managed from the theme’s settings. No plugin conflicts. No separate subscription fees.

Gutenberg support. MD was one of the early themes to embrace the Gutenberg block editor properly. The theme’s custom blocks, including pull quotes, callouts, CTAs, FAQ accordions, and step-by-step guides, work natively in the editor. You see what your content looks like while you’re writing it.

Developer-friendly hooks. As someone who writes custom code regularly, I appreciate that MD exposes clean action hooks and filters throughout the theme. If I need to inject something before the header, after the post title, or in the sidebar, there’s a hook for it. No template overrides needed.

Marketers Delight Pricing 2026

MD uses a straightforward pricing model. You pay once per year (or one-time for the highest tier), and you get the theme plus all updates.

Every license includes usage on unlimited sites, but automatic theme updates are limited to the number of sites in your plan. The Agency plan at $297 one-time is the best long-term value if you build more than a couple of sites. You’ll pay about $58/year to renew the Starter plan (with the 40% renewal discount, it’s around $35/year), which is still cheap for what you get.

What Marketers Delight Includes

Here’s what you get with the theme. No additional plugins needed for any of this:

Design System

• Design tokens: Control colors, typography, spacing, and shadows from one place. Change one value and it cascades across the entire site.
• Layout options: Full-width, boxed, sidebar left/right, and content-focused layouts per post or page.
• Custom CSS variables: The theme uses CSS custom properties throughout, making it easy to customize without overriding styles.

Marketing & Conversion

• Email optin forms: Built-in forms that connect to your email service. Show them after posts, in sidebars, or as content upgrades within articles.
• Call-to-action boxes: Configurable CTA blocks with custom colors, buttons, and content.
• Content upgrades: Offer downloadable PDFs or bonus content in exchange for an email address, right inside the post.
• Banner areas: Site-wide or per-page promotional banners above or below the header.

Block Editor (Gutenberg) Blocks

• Pull quotes with custom styling
• Callout boxes for tips, warnings, and notes
• FAQ accordion with schema support
• Step-by-step guides with numbered steps
• Key takeaway boxes for summarizing important points
• Related content blocks for internal linking
• Plugin and theme cards for product recommendations

Developer Features

• Action hooks throughout the theme (header, footer, before/after content, sidebar)
• Filter hooks for customizing output without editing templates
• Drop-ins library: Pre-built functionality you can add with one click
• Clean code: No jQuery dependency. CSS custom properties. Minimal JavaScript.

Who Should Use Marketers Delight

MD is built for:

• Bloggers who monetize through ads, affiliates, or email lists
• Content marketers who publish regularly and need built-in optin forms
• Affiliate site owners who need clean product recommendation layouts
• Developers who want a theme with proper hooks and filters
• Anyone who’s tired of juggling 10 plugins to do what a theme should do

MD is not for:

• E-commerce stores that need WooCommerce-heavy layouts
• Agencies that need 100+ pre-built demo sites for client presentations
• People who want drag-and-drop page building (MD works with the block editor)

Marketers Delight vs. Other Themes

I get asked this a lot: why MD over Astra, GeneratePress, or Kadence?

Astra and GeneratePress are both great themes. I recommend them to clients frequently. They’re faster to set up for generic projects and have larger template libraries. But they don’t have built-in marketing features. You need separate plugins for email optins, CTA blocks, and content upgrades.

MD fills a specific niche: it’s the theme for people whose primary goal is publishing content and converting readers into subscribers or customers. If you’re a content-first business, MD’s built-in features save you from plugin dependency and the maintenance headaches that come with it.

I use Astra for client projects where the design needs are varied. I use MD for my own sites and for clients who are serious about content marketing.

How I Use MD on This Site

On gauravtiwari.org, I use the following MD features daily:

• Email optin forms after every blog post (connected to my email service)
• Callout blocks for highlighting important information within articles
• FAQ accordions with schema markup for Google rich results
• Custom CTA boxes for affiliate product recommendations
• Side promotions in the sidebar for featured tools and resources
• Pull quotes to break up long-form content

All of these are built into the theme. I don’t use a single additional plugin for any of this functionality. That means fewer plugin updates, fewer compatibility issues, and a faster site.

If you’re a blogger or content marketer looking for a theme that’s built for your workflow, give MD a look. It’s the most opinionated WordPress theme I’ve used, and that’s a good thing. It knows what it is and does it well.

Disclaimer: This site is reader‑supported. If you buy through some links, I may earn a small commission at no extra cost to you. I only recommend tools I trust and would use myself. Your support helps keep gauravtiwari.org free and focused on real-world advice. Thanks. — Gaurav Tiwari