Launching your first digital marketing campaign is something that can feel intuitive, but it can also be quite a big hurdle. After all, digital marketing requires not only knowing what online channels to reach but also how often and with what message. And if this is a practice that you’re unfamiliar with, then there are…
Apart from providing quality products and services for your customers, your company needs to build a strong brand. How can you do that and what resources you should use – are the subject of discussion in this article. The success of any business is ensuring that your brand is well known and respected, meaning that…
The classroom just isn’t what it used to be. It used to be all pencils, paper, and books, but as the 21st century unfolds, more and more of these materials are being replaced by screens. That can be a good thing! Children respond well to technology, and the right kind of technology can actually enhance…
Just as tech has emerged in pretty much every aspect of our day-to-day lives to streamline tedious tasks, the world of project management is no different. Of course, having the right tech on deck is crucial in a day and age where expectations are sky-high under tight budgets. From managing team members and balancing budgets…
From Google’s algorithm update to link building and everything within — Search Engine Optimizers (or, as you call them, SEOs) face various challenges every day. Their business runs entirely upon such challenges, and this is what makes SEO the most exciting job on the internet. Even prolific digital marketers are afraid to get into the…
The prime goal of every developer lies in improving the app visibility in the App Stores. The number of apps registered on app stores is getting higher than ever. Each of these apps aims to rank higher in the app store. You’ll be aware that some apps get more visibility and downloads than others. Why…
Those of us who can remember the arrival of the internet, its development from a fledgling idea into a critical part of our global infrastructure, can’t help but be amazed by just how far we have come. There was a time when having an e-mail address was a sign of status and having a website…
Formulas are the most important part of mathematics and as we all know one is the backbone of the latter. Considering there are thousands of mathematical formulas to help people develop analytical approach and solve problems easily — there are some that go beyond. Some formulas aren’t just timesaving but those also do wonders. In…
Creativity has no limits, and rightly so, it shouldn’t have. Writing, too, requires plenty of creative freedom. Writers, especially us – the bloggers, devise and apply ideas that are mostly unheard of. This allows us to tell what readers are looking on search engines for. It was 2013, and I was working on a college-level…
In recent years, there has been an ongoing debate among educators as to the degree to which homework can contribute to students’ academic success. Amazingly, some go so far as to suggest that homework is counterproductive and shouldn’t be assigned at all. That runs squarely into the face of common sense, however, and most teachers…
Link building is an essential element of SEO, but it’s a domain that comes with its fair share of risks, including potential penalties from search engines. A safer, more effective approach is to produce high-quality content that naturally attracts backlinks. This strategy, commonly known as “natural link building,” stands in contrast to other traditional link-building…
Pay per Call (PPCall) is an integral and much beneficial kind of online advertising where the publishers are getting paid only when someone will call on the number shared on the ad display. PPCall is one of the highly targeted sources of the marketing plan where chances of the conversion are quite big and hence provide…