Keyword research

Keyword Research That Earns Traffic, Not a 10,000-Row Spreadsheet

Most keyword research stops at search volume and hands you a CSV nobody opens. Mine maps intent, finds the topical gaps your competitors miss, and turns it into a publishing plan. You get 200 keywords that matter, each with a brief and a slot on your calendar.

2,000+Keywords mapped
18+Years in SEO
23Industries served
200+Priority terms per plan

Why your keyword list isn’t pulling traffic

πŸ“Š

Volume obsession

Chasing 50,000-volume head terms you’ll never outrank instead of the long-tails that actually convert and rank in months, not years.

🎯

Intent mismatch

Targeting informational keywords on a sales page, or commercial terms on a blog post. Google sends the traffic somewhere else.

🏝️

Isolated keywords

No clusters, no hub-and-spoke structure, no semantic links. Single posts can’t build the topical authority Google rewards.

πŸ“‰

Copying competitors

Targeting only what the top 10 already rank for, while ignoring the gaps they left wide open for you.

πŸ“‹

Spreadsheet graveyard

5,000 keywords in a CSV with no priority, no briefs, and no order. So nothing gets written.

πŸ”„

Stale research

Keyword data from two years ago. Search behavior shifted, AI Overviews changed the SERP, and your list never caught up.

What you actually get

A content strategy built on intent and competitive gaps, not a keyword dump. Every priority term ships with a brief.

  • Seed expansion through Ahrefs plus manual research
  • Search intent classified for every keyword
  • Topical clusters mapped hub-and-spoke for authority
  • Competitor gap analysis across your top 10 rivals
  • SERP feature and AI Overview opportunities flagged
  • A content brief for every priority keyword
  • A 12-month editorial calendar in publishing order
  • Quarterly refresh so the plan tracks on-page SEO shifts

Before and after

10,000 keywords, no plan→200 prioritized terms with briefs
Random one-off posts→Clustered content that builds authority
Copying competitor terms→Targeting the gaps they miss
One-time research→Quarterly refresh, always current

How I research your keywords

1

Seed discovery

I audit your content, study your niche, and pull seeds from your goals, customer questions, and competitor blind spots.

2

Expand & classify

Every keyword gets expanded in Ahrefs, tagged by intent, and scored on difficulty versus real opportunity.

3

Cluster architecture

Keywords organize into clusters with hub pages and supporting posts, each one building authority around a topic Google cares about.

4

Editorial calendar

You get a 12-month roadmap with briefs, priority order, and quarterly refresh cycles baked in.

Stop guessing what to write. Start knowing.

Get a keyword strategy built on intent, competitor gaps, and topical authority. Every term comes with a brief and a place on the calendar.

Get my keyword strategy β†’