Use content as a powerful marketing tool. These articles explore effective strategies for creating and distributing valuable content to attract, engage, and retain an audience, ultimately driving profitable customer action.
Most content marketers spend 80% of their effort creating content and 20% distributing it. That ratio should be flipped. I've seen brilliant articles get zero traffic because the distribution strategy…
Creating a lot of content isn't a strategy. It's a trap. I've published over 1,800 articles and learned the hard way that volume without purpose leads to burnout and poor…
Grammarly, ProWritingAid, and Sapling are the three writing assistants worth comparing. I've used all three extensively across thousands of articles. Grammarly is the most polished, ProWritingAid offers deeper analysis, and…
Working from home as a writer is one of the most accessible remote careers in 2026. I've been writing professionally for over 16 years and have built an entire business…
Article spinning is controversial in SEO, but understanding the tools helps you make informed decisions. I review the best free online article spinner tools: their spinning quality, readability of output,…
Quarantine and remote work have given many people more time to write. If you want to improve your writing skills, these six fundamental tips will make an immediate difference: reading…
Plagiarism shows up everywhere: classrooms, politics, websites, even published books. A good plagiarism checker catches what your eyes miss. I've tested the best plagiarism checking tools: comparing accuracy, database size,…
High-quality content that ranks on Google shares specific characteristics that most website owners overlook. I identify the SEO factors that separate ranking content from invisible content: comprehensive coverage, user intent…
Content marketing success requires tracking the right metrics. I identify six essential KPIs every content marketer should monitor: organic traffic growth, engagement rates, conversion rates, time on page, social shares,…
Duplicate content confuses search engines and dilutes your rankings. Google has gotten better at handling it, but it's still your responsibility to manage. I cover six SEO checks for preventing…
A content marketing audit reveals what's working, what's wasting resources, and where opportunities exist. I explain what a content audit involves, the best tools and methodologies, how to analyze performance…
Content marketing is everywhere, and for good reason. It works. But random content creation without strategy wastes time and budget. I cover proven content marketing strategies: from audience research and…
