If you have a business of your own, no matter how big or small, it’s very likely that you’ve heard about content marketing. It’s a lucrative and crucial business tactic that engages and delights customers; a single flaw could lead to a crash in sales and brand integrity. Businesses that do not take this matter…
Business
Learn how to do business properly, including how to start a business, how to manage it and how to grow better. These articles are written by Gaurav Tiwari and also by top entrepreneurs from the US, UK and India.
Subcategories of Business
Launching a startup is not an easy thing. There are lots of things to consider and a lot of decisions to make before starting a business. Making wrong decisions can set you back and cost your potential for success. We are here to help you make the right decision. Here are some of the common…
When you are just starting a business unless you have a round of venture capital funding or some angel investors, you will probably be bootstrapping your way along. This means you’ll probably keep your day job and work on your business at night and on the weekends. Don’t worry, that is how a lot of…
Online businesses are the perfect solution to the ambitious worker who wants to be their own boss. Rather than wait and try to climb the corporate ladder, however, you can take on an at-home online business part-time. If it becomes a huge success, you can take it on full-time and enjoy all that comes with…
The vast majority of companies use third-party vendors to help them with discrete elements of their business, and government departments in particular benefit from these partnerships. Instead of having to find and pay extra specialized staff, third-party vendors can supply specific products and services thereby cutting costs and increasing efficiency. However, there is a downside.…
Growing as a business is a big step. You have made it past your first hurdle and have finally solidified your brand. Expansion, however, does not wait. You either have more orders coming in or more offers and the demand for your business or service grows until you can no longer keep up. You can…
Recruitment is a process that can happen at any stage of a business or company’s operation and growth and is defined as a process that helps an organization develop a sizeable pool of qualified candidates for various positions. For this reason, recruitment won’t be successful unless the human resource management (HRM) has created a successful…
COBIT and COSO are two alliterations that have a lot in common. COSO stands for The Committee of Sponsoring Organizations while COBIT stands for Control Objectives for Information and Related Technologies. These two organization’s function is to help companies organize and monitor financial reporting controls. However, there are a few differences between the two organizations,…
The Health Insurance Portability and Accountability Act (HIPAA) workplace violations apply to all companies as well as covered enterprises and their business associates not just health providers. Employers in need of health information as part of disability benefits or those offering healthcare to their workers are likely to violate HIPAA. Due to the possibility of…
The National Institute of Standards and Technology Cybersecurity Framework (NIST CSF) is responsible for coming up with policies that guide private sector firms in the United States. It improves the ability of these companies to prevent, detect and respond to cyber-attacks. Functions of NIST Cybersecurity Framework Identify The NIST CSF helps you to understand the…
Starting a business is a path that many people are choosing to follow nowadays. It is possible that you’re toying around with the idea of starting a business but are unsure about whether it’s the right choice for you. To know that, however, you’re going to have to answer a series of questions and one…
Designing a logo should be easy, right? Just choose a font for your company name and draw a couple of shapes and you’re set. If only it were that simple. Much more thought needs to go into your logo than you may have initially realized, because your logo is going to serve as the official…