Stop Posting Corporate Updates Nobody Reads on LinkedIn
Most B2B brands waste LinkedIn by broadcasting press releases and job posts. I fix that. B2B content strategy, personal brand building, LinkedIn ads, and lead gen campaigns. I’ve helped founders and companies turn LinkedIn into their top inbound channel.
Hire me and my team at Gatilab for LinkedIn marketing backed by 800+ client projects and 16 years of B2B marketing experience.
- B2B content strategy with weekly posting framework
- Personal brand positioning for founders and executives
- LinkedIn Ads: Sponsored Content, InMail, and Lead Gen Forms
- Company page optimization and employee advocacy setup
- Lead generation campaigns with ICP targeting
- Monthly analytics with connection-to-pipeline tracking
LinkedIn Works. Your LinkedIn Strategy Doesn’t.
I audit B2B LinkedIn accounts every month. The pattern is always the same: company page posts get 12 impressions, the CEO hasn’t posted in 6 months, and nobody tracks which connections turn into calls. LinkedIn has 900M+ professionals. The distribution is free. The strategy is where everyone fails.
Corporate voice
Your posts sound like press releases. Nobody engages with ‘We’re excited to announce.’ People follow people, not logos.
No ICP targeting
You’re posting for everyone and reaching no one. No audience persona, no content pillars, no reason for your ideal buyer to care.
No pipeline tracking
You don’t know which posts drive profile visits, connection requests, or actual sales conversations. You can’t optimize what you don’t measure.
What You Get
Content pillar framework with 4-6 topic categories
Personal brand positioning document for key leaders
Post templates: hooks, formats, and CTA patterns that work
Company page and personal profile optimization
LinkedIn Ads setup: Sponsored Content, InMail, and Lead Gen Forms
ICP audience builds with job title, industry, and company size targeting
Connection-to-pipeline tracking in your CRM
Outreach sequence templates for warm leads
How I Work
Audit
I review your LinkedIn presence, your competitors, and your ICP. I identify what’s working in your niche and what gaps you can own.
Position
I build your content pillars, personal brand angle, and posting framework. You’ll know what to say, how to say it, and when to post.
Execute
I create content drafts, set up LinkedIn Ads if needed, optimize profiles, and launch your first 30-day campaign.
Measure
I track impressions, engagement, profile visits, and connection-to-call conversion. Monthly reports show what’s driving pipeline.
Proof and Outcomes
Rebuilt LinkedIn strategy for a B2B consulting firm’s founding team. The company page had 400 followers and zero inbound. Built personal brands for 2 partners, created a 4-pillar content strategy, and launched a Sponsored Content campaign. In 90 days: 1,800 new followers, 34,000 impressions/week, and 19 qualified discovery calls from LinkedIn alone.
Content Marketing Services
Digital Strategy Services
Newsletter Setup Services
Monthly Management Pricing
Price depends on number of profiles managed, content volume, and whether you’re running LinkedIn Ads.
Content strategy, posting framework, and monthly reporting for 1 profile.
Get StartedFull content creation, posting, profile optimization, and engagement for 2 profiles.
Get StartedEverything in Managed plus LinkedIn Ads, lead gen campaigns, and CRM integration.
Get StartedLinkedIn Ads budget is billed separately. Minimum $1,000/mo recommended for ads.
FAQs
Have a question not listed here? Get in touch and I’ll respond within 24 hours.
Should I post from my personal profile or company page?
Personal profile first. Always. Company pages get 2-5% of the reach that personal profiles get. I’ll optimize both, but your personal brand is the growth engine.
How often should I post on LinkedIn?
3-4 times per week is the sweet spot. One post per day is fine if you can maintain quality. I’ve seen diminishing returns past 5 posts/week. Consistency matters more than frequency.
Do LinkedIn Ads work for small budgets?
LinkedIn CPCs are 3-5x higher than Facebook. I recommend at least $1,000/mo in ad spend. Below that, you’re better off investing in organic content and outreach. I’ll be honest about what makes sense for your budget.
Start Your LinkedIn Brief
Tell me your ICP, your service offering, and who on your team should be posting. I’ll build a strategy that turns LinkedIn into your best inbound channel.
Call/WhatsApp: +91-9565804301 · Email: gaurav@gauravtiwari.org
Usually responds within 24 hours