WordPress Development Services

Custom WordPress development from a developer with 17+ years building websites, themes, plugins, and complex web applications on the WordPress platform. I transform ideas into fast, secure, scalable WordPress solutions that grow with your business and stand the test of time.

Why Choose Custom WordPress Development

Off-the-shelf themes and page builders work for basic sites, but they create technical debt that compounds over time. Bloated code slows performance, limits customization options, and creates security vulnerabilities. Custom development delivers exactly what you need without the baggage that holds your site back.

I build WordPress sites that load in under one second, score 95+ on Core Web Vitals, and remain maintainable for years. Every line of code serves a purpose. Nothing is included that does not directly support your goals.

Custom Theme Development

Your theme is the foundation of your WordPress site. I build themes from scratch using modern development practices that ensure performance, maintainability, and future compatibility.

• Block Editor Native: Full Site Editing support with custom blocks, reusable patterns, and flexible template parts that empower content creators
• Performance First: Minimal JavaScript footprint, optimized CSS delivery, lazy loading implementation, and critical path rendering for instant perceived load times
• Accessibility Compliant: WCAG 2.1 AA compliance with semantic HTML structure, proper ARIA labels, keyboard navigation support, and screen reader compatibility
• Mobile Responsive: Fluid layouts using modern CSS that work beautifully on every device and screen size without separate mobile templates
• Developer Friendly: Clean, documented code with logical file structure that your team can maintain and extend confidently

Theme Development Process

1. Design review and technical specification development
2. Development environment setup with version control
3. Core theme structure and template hierarchy implementation
4. Custom block and pattern development
5. Responsive styling and cross-browser testing
6. Performance optimization and accessibility audit
7. Documentation and handoff to your team

Custom Plugin Development

When existing plugins cannot solve your specific problem or introduce too much bloat, I build custom solutions. My plugins follow WordPress coding standards, integrate properly with the REST API, and include comprehensive security measures.

Common Custom Plugin Projects

• API Integrations: Connect WordPress with CRMs, ERPs, marketing platforms, and proprietary business systems through custom API development
• Custom Post Types: Specialized content types with advanced meta fields, custom taxonomies, and tailored admin interfaces
• Membership Systems: Access control, subscription management, member directories, and gated content functionality
• eCommerce Extensions: Custom WooCommerce functionality beyond default capabilities including complex pricing, subscriptions, and B2B features
• Automated Workflows: Data processing pipelines, scheduled tasks, notification systems, and integration automations
• Custom Admin Interfaces: Dashboards, reporting tools, and administrative screens tailored to your workflow

WooCommerce Development and Customization

WooCommerce powers millions of online stores because it combines WordPress flexibility with robust commerce functionality. My development experience spans hundreds of WooCommerce projects with custom requirements.

I extend WooCommerce to handle complex pricing rules, custom checkout flows, subscription models, multi-vendor marketplaces, and B2B wholesale functionality. My customizations maintain compatibility with WooCommerce updates while delivering the exact features your business requires.

WooCommerce Capabilities

• Custom product types and variation systems
• Complex pricing rules and dynamic discounts
• Subscription and recurring billing implementation
• Multi-vendor marketplace development
• B2B pricing, quotes, and purchase orders
• Custom checkout flow optimization
• Payment gateway integration and customization
• Shipping logic and carrier API connections

Headless WordPress and API Development

WordPress as a headless CMS pairs powerful content management with modern frontend frameworks. I build decoupled architectures using React, Next.js, Vue, or Nuxt while leveraging WordPress for content editing and management on the backend.

The REST API and GraphQL integrations I develop are secure, performant, and thoroughly documented for your frontend development team to consume confidently.

Migration and Platform Upgrades

Moving from another platform or upgrading a legacy WordPress installation requires careful planning and execution. I handle migrations from Drupal, Joomla, custom CMS platforms, and outdated WordPress installations. Content, SEO equity, user accounts, and functionality transfer without disruption to your business.

Migration Services Include

• Content and media migration with URL preservation
• SEO redirect mapping and implementation
• User account and data migration
• Design recreation or improvement
• Plugin replacement and functionality matching
• Post-migration testing and validation

Performance Optimization

Slow WordPress sites lose visitors and search rankings. I optimize existing sites through database query optimization, caching configuration at multiple layers, image optimization and lazy loading, JavaScript and CSS minification and deferral, CDN integration and edge caching, and server-level performance tuning.

Security Hardening

WordPress security goes beyond installing a plugin. I implement defense in depth with proper file permissions, security headers, login protection mechanisms, malware scanning, firewall rules, and regular security audits that catch vulnerabilities before attackers exploit them.

Development Process and Methodology

1. Discovery: Understanding your requirements, goals, technical constraints, and integration needs
2. Planning: Detailed specifications, wireframes, technical architecture, and realistic project timeline
3. Development: Iterative building with regular progress updates, staging previews, and feedback incorporation
4. Testing: Cross-browser compatibility, cross-device responsiveness, performance benchmarking, and security testing
5. Launch: Coordinated deployment with minimal downtime, DNS management, and go-live monitoring
6. Support: Ongoing maintenance, security updates, and feature enhancements as your needs evolve

Technology Stack and Tools

I use modern tools and workflows that ensure code quality, collaboration, and efficient delivery:

• Version Control: Git with GitHub or GitLab for code management and collaboration
• Build Tools: Webpack, Vite, or WordPress Scripts for asset compilation and optimization
• CSS: Modern CSS with custom properties, Sass preprocessing, or Tailwind CSS depending on project needs
• JavaScript: Vanilla JS for lightweight interactions, Alpine.js for reactivity, or React for complex interfaces
• PHP: WordPress coding standards with modern PHP 8+ practices and proper security measures
• Testing: PHPUnit for PHP testing, Jest for JavaScript, and Playwright for end-to-end testing

Who Custom WordPress Development Is For

My WordPress development services suit businesses that need more than a template site can provide. Whether you are launching a new digital product, modernizing an existing platform, or building custom functionality that no existing plugin offers, I deliver solutions that work reliably and scale with your growth.

Investment

Projects range from focused plugin development to complete platform builds. I provide detailed estimates after understanding your specific requirements, timeline constraints, and business goals. All quotes include a clear scope definition, milestone timeline, and transparent payment schedule.