Profile & Resume · Available for new work

The content writer, SEO architect & WordPress engineer founders actually trust with their business.

Hi, I’m Gaurav Tiwari. For 16+ years I’ve written content that ranks, built WordPress sites that load in under a second, shipped mobile apps, and drafted marketing & business plans founders actually execute. Hire an agency. Just hire me.

01 · The Story

So, who’s Gaurav?

I do four things at a senior level: I write content that ranks and converts, I architect SEO strategies that compound for years, I build WordPress sites and mobile apps that load in under a second, and I write marketing & business plans founders actually execute.

Over 16 years I’ve shipped 2,000+ projects for 800+ clients — UPSC coaching institutes, hosting companies, hotels, fashion brands, government ministries, and independent founders.

Content writing is my craft. I’m regarded as one of India’s strongest long-form writers in the SEO, WordPress, software and education niches — 1,800+ published articles, 248M+ lifetime impressions, 300+ first-page Google rankings, and $8M+ in partner revenue.

Founded Gatilab in 2018 and grew it 104% year over year. Shipped WordPress plugins running on 7,500+ live sites. Contributed to WordPress Core. Trained as a mathematician — which is why every decision starts with a number.

02 · The Numbers

Results matter. Here are mine.

$8M+Partner revenue generated
2,000+Projects shipped
800+Brands served
248M+Lifetime impressions
1,800+Articles published
7,500+Plugin installs
104%YoY agency growth
300M+Citizens reached
03 · The Work

16 years. Eight roles. One operator.

Founder & Project Lead

2018 – Present

@ Gatilab

  • Founded a full-service digital agency and grew it 104% YoY through retention, not churn
  • Shipped 2,000+ projects spanning content writing, SEO retainers, WordPress builds, mobile apps, plugin development, marketing plans, and business strategy
  • Wrote and edited long-form articles, landing pages, sales pages, and email sequences for SaaS, education, and lifestyle brands across India and abroad
  • Designed full marketing & business plans — positioning, pricing, ICP, channel mix, content calendars, 12-month roadmaps — for early-stage founders
  • Led full website rebuilds for Anantam IAS, OnlyCUET, Hotel Shri Karni Niwas (Udaipur), and Rushu (luxury saree label)
  • Redesigned the Googiehost product, website, and blog as part of a hosting brand revamp
  • Built the infrastructure stack now powering every Gatilab site — GeneratePress, GenerateBlocks Pro, FlyingPress, Cloudflare, Hetzner VPS, Redis, MariaDB

Senior Content Writer & Editor

2009 – Present

@ Independent

  • Recognised as one of India’s most-read independent writers in WordPress, SEO, software, and education niches
  • Published 1,800+ long-form articles, deep-dive tutorials, reviews and opinion pieces under personal byline
  • Ghostwrote feature articles, ebooks, whitepapers, and founder thought-leadership for SaaS and hosting brands
  • Wrote conversion-focused landing pages, product descriptions, and sales pages for education, hospitality, and e-commerce clients
  • Built editorial processes, style guides, and topic-cluster maps still in use after handover. Voice-of-customer research, interview-based writing, data-led storytelling — never AI slop.

SEO Architect & Internet Marketing Lead

2012 – Present

@ gauravtiwari.org & client retainers

  • Grew organic traffic from zero to 2M+ monthly pageviews across software, education, and lifestyle content
  • Earned 300+ first-page Google rankings and 248M+ lifetime impressions in competitive niches
  • Generated $8M+ in cumulative affiliate and partner revenue for hosting, software, and education brands
  • Ran end-to-end internet marketing programs: technical SEO, on-page, link strategy, email marketing (FluentCRM, ConvertKit, MailerLite), distribution, and reporting
  • Designed welcome flows, nurture series, promo campaigns, and win-backs with measurable open and click benchmarks

WordPress & Mobile App Developer

2010 – Present

@ Independent

  • Author of Functionalities, Block Editor Enhancements, Dynamic Month & Year, Formatting Extender, ACF Blocks, Core Forms, GT Extensions for FluentCart, and Star Ratings into Posts
  • Built wp-mcp, an MCP server for AI-driven WordPress management — listed on the LobeHub marketplace
  • Released the Writ WordPress theme for writers, poets, and longform bloggers
  • Built Android and hybrid mobile applications for content publishers and education clients
  • Contributed accepted patches to WordPress Core and ships custom Gutenberg blocks for client projects

Digital Consultant

2015 – 2016

@ Government of India

  • Led digital strategy for Ministry of Agriculture & Farmers Welfare campaign reaching 300M+ citizens
  • Designed and deployed campaign websites with multi-language support and accessibility compliance
  • Received an official commendation letter from Hon. Prime Minister Narendra Modi

Campaign Digital Lead

2015

@ Bihar Election Campaign

  • Oversaw digital operations for the state-level election campaign of a Deputy CM candidate
  • Coordinated rapid-response social media strategy across 5+ platforms
  • Produced viral content assets exceeding 10M+ combined impressions during the campaign window

Mathematics Faculty (Visiting)

2013 – 2014

@ Merit Academy, Deoria

  • Designed and delivered mathematics curriculum for IIT-JEE, NDA and B.Ed exam preparation
  • Mentored 50+ students in advanced calculus, algebra, and exam strategy

Freelance Web Developer

2009 – 2018

@ Various Clients

  • Completed 800+ freelance projects across web, content, SEO and marketing
  • Long-term retainer relationships with agencies and startups in 12+ countries
04 · Open Source

Things I’ve shipped & given away.

wp-mcp

MCP server that lets AI agents manage WordPress sites. Listed on LobeHub.

Functionalities

WP plugin: site-specific snippets, redirects, schema, and SEO controls.

ACF Blocks

Zero-config collection of customizable ACF Pro blocks for the Block Editor.

Core Forms

Lightweight form plugin: full HTML control, AJAX, entries, webhooks.

GT Extensions for FluentCart

Seven purpose-built FluentCart modules in a single lightweight bundle.

Block Editor Enhancements

Gutenberg UX upgrades for editors who live in the block editor.

Dynamic Month & Year

Auto-updating date shortcodes built for affiliate marketers.

HTML to GenerateBlocks

Converter that turns plain HTML into GenerateBlocks markup.

Writ Theme

WordPress theme for story writers, poets, and longform bloggers.

Docanban

Kanban board built for editorial teams managing posts and drafts.

Sitemap Pinger

Free tool that pings any sitemap to Google in one click.

GatilabOS

Internal ops platform on WordPress + REST API + n8n automation.

05 · The Toolkit

A very long list of things I’m fluent in.

Content Writing

Long-form articles · deep-dive tutorials · product reviews · ghostwriting · ebooks · whitepapers · founder thought leadership · editorial style guides · interview-led storytelling · voice-of-customer research

Copywriting & Conversion

Landing pages · sales pages · product descriptions · SEO meta · ad copy · push & notification copy · PAS · AIDA · PASTOR · StoryBrand · A/B variants · microcopy

SEO & Internet Marketing

Technical SEO audits · on-page · programmatic SEO · topical authority maps · schema (JSON-LD) · internal linking · Rank Math · GSC · GA4 · Ahrefs · keyword clustering · AI search (LLMs / GEO)

Email Marketing

FluentCRM · ConvertKit · MailerLite · Mailchimp · ActiveCampaign · welcome sequences · nurture series · promo campaigns · win-backs · segmentation · deliverability · SPF/DKIM/DMARC

Marketing & Business Strategy

Marketing plans · business plans · GTM strategy · positioning · ICP · pricing · channel mix · content calendars · 12-month roadmaps · competitor analysis · founder advisory

WordPress

Full Site Editing · Block Themes · Gutenberg · GenerateBlocks Pro · GeneratePress · ACF Pro · WooCommerce · FluentCart · FluentCRM · REST API · WP-CLI · Multisite · Plugin & Theme dev · migrations

Frontend

HTML5 · semantic markup · modern CSS (Grid, Flex, container queries, OKLCH, color-mix) · vanilla JS · React basics · Alpine.js · Tailwind · SVG · Web Components · WCAG 2.2 · Core Web Vitals

Performance

FlyingPress · WP Rocket · Cloudflare (CDN, Workers, Cache Rules) · Redis · Nginx FastCGI · critical CSS · image optimization · DB tuning · sub-1s TTFB · 95+ Lighthouse

AI & Automation

Claude API · Anthropic Agent SDK · MCP server development · Claude Code skills/subagents · prompt engineering · AI content pipelines · n8n · Make.com · Zapier · OpenAI · RAG

Mobile Apps

Android (Java/Kotlin basics) · hybrid apps (Capacitor, Cordova) · PWAs · ASO · Play Store publishing pipelines

Infrastructure & DevOps

Hetzner VPS · DigitalOcean · Cloudflare Workers · Nginx · Apache · MariaDB · MySQL · Redis · SSH hardening · Let’s Encrypt · Git · GitHub Actions · CI/CD · daily backups

Education Sector

UPSC & CUET coaching websites · LearnDash · TutorLMS · admission funnels · current-affairs publishing workflows · mock-test infrastructure

Design

Figma · design systems · brand identity · typography pairing · UI/UX · wireframing · landing pages · SVG illustration · dark mode systems · responsive layouts

Languages

Hindi (native) · English (fluent) · Sanskrit (reading) · Bhojpuri (native)

06 · Receipts

Education & recognition.

Education

  • M.Sc. MathematicsDDU Gorakhpur University, 2016
  • B.Sc. MathematicsDDU Gorakhpur University, 2014
  • Intermediate (PCM)UP Board, 2011
  • High SchoolUP Board, 2009

Recognition

  • WordPress Core Contributor with accepted patches
  • Plugins running on 7,500+ active installations and 15,000+ total downloads
  • Listed on the LobeHub MCP marketplace for the wp-mcp server
  • 100% five-star rating across plugins on the WordPress.org repository
  • Published in DailyBlogging and 100+ guest publications across SEO and WordPress niches
  • Recipient of Hon. PM Narendra Modi’s congratulatory letter for Digital India contributions
  • Recognised by the Government of India for national agricultural campaign work
  • Endorsed by Sushil Modi, former Deputy CM of Bihar, for digital campaign leadership
07 · Selected Clients

A few of the 800+ brands I’ve worked with.

Education & Coaching

Anantam IAS (UPSC CSE, Delhi) · IAS Compass by Rau’s IAS · OnlyCUET · GeoVerse by Gaurav Tripathi · Merit Academy Deoria · CollegeDunia

Hosting & SaaS

YouStable · Googiehost · OnlyLoudest (acquired by YouStable) · PieSync (acquired by HubSpot) · QuestionBlogging

E-commerce & Lifestyle

Rushu (luxury couture sarees, Delhi) · Hotel Shri Karni Niwas (Udaipur) · Trippy Mania · OveReview

Government & Public Sector

Ministry of Agriculture & Farmers Welfare (GOI) · PM Kisan · Office of Deputy CM Bihar · election campaign operations

Media & Publishing

DailyBlogging · Lokjan Today · regional news and entertainment portals

Agencies & Startups

Independent founders, marketing agencies, and bootstrapped startups across 12+ countries

So, listen. If you need a single operator who can write, rank, design, build & ship — we should talk.

References and a detailed project portfolio available on request. Reply to one email and we’re underway.