about.sh
available for projects
// about_me

About me.

Hi! As you may already know, my name is Gaurav Tiwari. I’m a developer (specializing in WordPress, PHP, and JavaScript frameworks), web designer, marketer, and educator who has spent 18 years creating meaningful digital experiences. I build things that work: fast websites, high-converting content, and tools that solve real problems.

My approach is simple: technology should be invisible. It should just perform.

As the founder of Gatilab, I help individuals and organizations succeed online. This means performance-focused WordPress websites, content strategies that drive traffic and conversions, and systems designed to scale. I’ve worked with over 850 clients — from solo bloggers figuring out their first website to government agencies running campaigns that reached 300 million people.

Trusted by 850+ brands worldwide
Gaurav Tiwari
WordPress Core Contributor 15,000+ Plugin Installs 1,800+ Articles Written

What drives me?

Creating something people actually need and making it accessible. Every website I build, article I write, and tool I design is crafted with performance and usability in mind. The best compliment isn’t “this looks great” – it’s “this just works the way I wanted.”

18+ Years in Industry
850+ Clients Served
1,800+ Articles
$8M+ Revenue
248M+ Impressions
Trusted clients including IBM, Adobe, Canva, HubSpot, Monday.com, and Airtel
// current_focus

What I Do Now

I run Gatilab, an independent marketing and web development agency. As Founder & Team Lead, I help individuals and organizations succeed online through high-performance WordPress development, content strategy, and conversion-focused marketing.

Web Development

High-performance WordPress websites, custom themes, plugins, and performance optimization

Content Marketing

SEO-driven content strategy, affiliate content systems, long-form technical writing

Performance Engineering

Core Web Vitals optimization, server architecture, CDN and caching systems

Digital Strategy

Growth hacking, conversion rate optimization, newsletter monetization

Gatilab has achieved 104% average year-over-year revenue growth since 2018. The agency’s work spans startups, enterprises, and government projects.
// experience_timeline

Experience Timeline

Current

Gatilab — Founder & Team Lead

  • 850+ clients served globally
  • 104% average annual growth
  • $8M+ client revenue influenced
  • Focus: WordPress development, performance, content marketing
2011 – Present

Independent Publishing & Open Source

  • 17+ years blogging at gauravtiwari.org
  • WordPress plugins used by 9,000+ websites
  • Long-form technical writing
  • WordPress Core Contributor
2017 – Present

Performance Marketing & Affiliates

  • $650K+ direct affiliate income
  • $8M+ client revenue facilitated
  • Conversion-first SEO systems
  • Affiliate partnerships with 90+ brands
2018 – Present

Web Infrastructure & Performance Engineering

  • High-traffic WordPress stack architecture
  • Core Web Vitals optimization
  • CDN, caching, server tuning
  • Scale-first infrastructure design
2020 – Present

Education Platforms & EdTech

  • UPSC & CUET exam ecosystems
  • Study tools and resources
  • Long-form learning systems
  • Hindi-first educational content
2016 – 2018

Ministry of Agriculture & Farmers Welfare

Graphic Designer & Social Media Manager

  • 300M+ people reached through national campaigns
  • Programs: Soil Health Card, PM-Kisan, Rashtriya Gokul Mission, PMFBY, National Bamboo Mission
  • View samples
2015 – 2016

Political Campaign Consulting

Bihar Elections 2015 — 1.6M social media reach. Worked with Shri Sushil Kumar Modi (Former Deputy CM, Bihar).

2014 – 2015

Merit Coaching Academy, Gorakhpur

Educational Content Creator & Editor

2013 – 2014

NDA & Competitive Exam Coaching

Tutor, Math & Science. Taught NDA aspirants during college.

2009 – 2014

Freelance — Content Writer & Designer

Where it all began. Local businesses in Kushinagar. Self-taught web development.

// notable_clients

Notable Clients

Technology & SaaS

IBM, YouStable, Adobe, HubSpot, Canva, Monday.com, Acer, Asus, PieSync, FreshBooks

Media & Publishing

Express.co.uk, PC-Tablet, OnlyLoudest, Lokjan Today, OveReview

Education

Rau’s IAS, OnlyCUET, CollegeDunia, Anantam IAS

Government & Telecom

Ministry of Agriculture & Farmers Welfare, IATA, UC Riverside, Airtel

// also

GoogieHost, Rushu, Trippy Mania, Hotel Shri Karni Niwas, and many more.

education.log degrees & certifications

Degrees

M.Sc. Mathematics 2015
B.Sc. (Mathematics, Physics, Chemistry) 2013

Certifications & Courses

Course in Computer Concepts 2021
Diploma in Graphic Design 2010
Course in Advanced SEO Techniques 2009
Course in Introductory SEO 2008

Self-Taught

PHP, CSS, JavaScript, WordPress development, server administration, and multiple mini-courses in writing, development, and design.

Academic Achievements

#1 Class Rank

7 consecutive years (secondary school through graduation)

INSPIRE-SHE Scholarship

Government of India scholarship for top science students (2009-2014)

AIEEE Rank #6184

All India Rank in 2009 (among 500,000+ candidates)

Math Olympiad

Participant

Inter-School GK Competition

3-time winner (2005, 2006, 2007)

NSS Volunteer

National Service Scheme

The INSPIRE scholarship is awarded to students in the top 1% of state board examinations. This academic background — rigorous training in mathematics, physics, and problem-solving — shapes how I approach website architecture, SEO strategy, and content systems today.

// tech_stack

Technical Stack

I’m particular about tools. Everything is chosen for performance and reliability.

Infrastructure

Cloud & VPSHetzner Cloud (primary), RackNerd (staging)
Server ManagementCloudPanel, xCloud
Web ServerNginx, OpenLiteSpeed
CachingRedis, FlyingPress, object caching
CDNCloudflare, BunnyCDN
DNSCloudflare

WordPress

ThemeMarketers Delight, GeneratePress, custom
Page BuildingBricks Builder, GenerateBlocks Pro
PerformanceFlyingPress, Perfmatters
AffiliateAAWP, ThirstyAffiliates
FormsFluent Forms
Custom FieldsACF Pro

Development

Code EditorsVS Code, Cursor (AI), Sublime Text, Nova
TerminalGhostty, iTerm2
DatabaseTablePlus, Sequel Ace
Version ControlGit, Fork, GitHub Desktop
Local DevLocal by Flywheel, DevKinsta, Studio
FTP/SFTPForkLift, FileZilla

Design & Productivity

UI/UXFigma, Sketch
GraphicsAffinity Designer 2, Affinity Photo 2, Pixelmator Pro
ScreenshotsCleanShot X
WritingiA Writer, Obsidian, Typora
TasksThings 3, Raycast
Passwords1Password, Enpass
Performance targets: <1 second load times, green Core Web Vitals, 90+ PageSpeed scores. Every site I build or optimize meets these benchmarks. Full setup documented at gauravtiwari.org/toolbox.
// how_i_work

How I Work

Writing Style

My writing is structured, data-driven, and accessible. Long-form articles with clear headings, bullet points, and tables of contents. I balance storytelling with actionable insights — problems first, then solutions.

Every piece is written with SEO in mind but never at the expense of readability. Content must be human-centered. If it doesn’t help the reader, it doesn’t get published.

Philosophy

“I don’t ship pages. I ship systems that think, convert, and scale.”

Technology should solve problems, not create them. The best websites are fast, accessible, and focused on what users need. Most “best practices” are cargo cult — I do what works, measure results, and iterate.

// values

Hands-on & Authentic

I use what I recommend. Every tool, every strategy has been personally tested.

Data-Driven

Decisions backed by numbers, not intuition. A/B testing, analytics, performance metrics.

Performance-First

Speed and efficiency in everything. Websites, campaigns, systems.

Transparency

Honest about pros and cons. No overselling.

affiliates.list transparent monetization
// affiliate_partnerships

Affiliate Partnerships

I’m transparent about monetization. Primary affiliate networks include AWIN, Impact Radius, AppSumo, and Amazon Associates.

WPX Hosting Rocket.net Cloudways Bluehost Kinsta WP Rocket FlyingPress Perfmatters Rank Math GeneratePress Canva Envato Elements Semrush Ahrefs AppSumo Deals Amazon Associates

Every affiliate recommendation is for a product I’ve used or thoroughly tested. If something doesn’t work, I say so.

// connect

Connect

For project inquiries: Contact page

// who_this_blog_helps

Who This Blog Helps

Bloggers and creators

Who want practical SEO and growth strategies that actually work — not recycled advice from people who’ve never shipped a website.

Developers and marketers

Building fast, reliable WordPress sites that convert visitors into customers.

Educators

Who prefer clear, actionable learning resources over academic jargon.

Small business owners

Looking for value-conscious solutions that deliver results without enterprise budgets.

If you’re here to learn something useful and apply it, you’re in the right place.

// origin_story

The Changelog

Birth

Kushinagar, UP

Born in Kushinagar, Uttar Pradesh. Academic prodigy with a strong aptitude for mathematics, English, and geography. Topped every class from 1st grade through M.Sc.

2004

First Earnings

Started tutoring younger students at age 12. First experience earning through knowledge.

2007

Internet Discovery

Discovered interest in the internet in Class 10th. Self-taught website building.

2008

First Blog

Created gauravtiwari.org and other blogs. Started learning web development seriously.

2011

Going Commercial

Registered gauravtiwari.org officially. Started commercial WordPress projects.

2014

Gatilab Founded

Established Gatilab to expand beyond freelancing.

’15-18

Government Work

Government and political work. Large-scale campaigns reaching hundreds of millions.

2018

Fully Independent

Went fully independent. Built client base from startups to government agencies and global brands.

Now

Today

Running Gatilab, creating tools, building educational platforms, and writing content that helps people succeed online.

The journey from tutoring students in Kushinagar to working with IBM, Adobe, and the Government of India wasn’t planned. Each step followed from the last: learning, building, shipping, and sharing what worked.

// team

Team

Most days, it’s me — code, content, and creativity. For larger projects, I work with the Gatilab team:

V. Ravi Krishna Chief Content Executive
Ravi Shahi Marketing and PR
Siddharth Sharma SEO, Sales and Innovation
Aman Shahi Support and HR
Ishita Bhatt Email Marketing
Gajanan Nayak Content Research

If you’re new here, start with SEO Guides, WordPress Tutorials, or Blogging Playbooks. Want help on a project? Say hello: gaurav@gauravtiwari.org.

// start_project

Ready to Work Together?

Let’s discuss your goals. No pressure, no hard sell. Just a straightforward conversation about what you need and how I can help.

Usually responds within 24 hours

// frequently_asked

Frequently Asked Questions

Who is Gaurav Tiwari?

Gaurav Tiwari is a versatile content marketer, WordPress developer, designer, and educator based in New Delhi. With over 16 years of expertise, he empowers businesses, bloggers, and brands to thrive through innovative websites, creative tools, and actionable strategies.

What does Gaurav Tiwari do?

Gaurav Tiwari specializes in WordPress development, content marketing, branding, and conversion optimization. His services drive growth and deliver measurable, quality results for businesses and bloggers alike.

What is Gatilab®?

Gatilab® is an independent marketing agency, dedicated to crafting conversion-focused strategies, high-performance websites, and custom solutions that help brands achieve meaningful growth.

How much experience does Gaurav Tiwari have?

Gaurav Tiwari brings over 16 years of experience to the table, having worked with more than 800 clients—from startups to global enterprises. He’s collaborated with renowned brands like Adobe, Canva, Acer, HubSpot, the Government of India, and Airtel, delivering tailored solutions and impactful results.

What are Gaurav’s areas of expertise?

His core strengths include web and WordPress development, content marketing, branding, website optimization, SEO, and digital strategy. He also holds a strong academic background in mathematics, physics, chemistry, political science, and geography.

What is gauravtiwari.org about?

gauravtiwari.org serves as Gaurav Tiwari’s personal blog, portfolio, and resource hub. There, he shares insights on WordPress, marketing, education, and technology—packed with tutorials, tools, and reviews to support businesses, developers, and bloggers.

Does Gaurav Tiwari have a portfolio to explore?

Yes. It is available on the work page.

Is Gaurav Tiwari a ghost hunter or paranormal activist?

No. This Gaurav Tiwari is not a Ghost Hunter or paranormal activist.