Quick answer: Gaurav Tiwari is a WordPress developer, SEO and GEO strategist, content operator, educator, marketer, and product builder based in Delhi and Kushinagar, India. His work connects fast WordPress infrastructure, practical content systems, custom plugins, and measurable business growth.
// about.me
Available for new projects
About Gaurav Tiwari
Hey, I’m Gaurav! WordPress developer, content strategist, and founder of Gatilab. I build websites that load in under a second, write content that ranks on the first page, and ship WordPress plugins running on thousands of live sites. One operator, since 2008, no agency layers.
// by_the_numbers
Since 2008, measured.
These numbers are not a resume opener. They are context for the kind of work this page is about: publishing, WordPress, SEO, plugins, performance, and client delivery.
18+
Years building on the web
850+
Clients served
2,000+
Projects shipped
248M+
Lifetime search impressions
4,800+
Articles published
7,500+
Plugin installs
$8M+
Partner revenue generated
300M+
Citizens reached through Government of India campaigns
// what_i_do
What I Do
Six disciplines, senior-level depth in each. Most clients need two or three of these working together.
Content That Ranks
Long-form articles, deep tutorials, ghostwriting, sales pages, and topical authority maps. 2,100+ pieces published. 248M+ search impressions. 300+ first-page Google rankings. Each article is built to compound traffic for years. I also design content strategies, editorial calendars, and 12-month roadmaps for founders who need a content engine, not just a blog post.
WordPress Development
Custom themes, plugins, and full-stack WordPress builds. Every site ships under a second with green Core Web Vitals because I architect for speed from line one. I work across Full Site Editing, block themes, Gutenberg, ACF, REST API, WP-CLI, and headless setups with React and Next.js. 850+ client projects and counting.
Performance Engineering
Server architecture, CDN strategy, caching layers, database tuning, Core Web Vitals remediation. I’ve taken sites from 8-second loads to sub-400ms. Hetzner, Cloudflare, Nginx, Redis, MariaDB, FlyingPress, Perfmatters, set up and maintained by me, not a managed-host abstraction.
Marketing & Business Strategy
Marketing plans, business plans, GTM strategy, positioning, ICP definition, pricing, channel mix, content calendars, and 12-month roadmaps. I’ve designed full marketing plans for early-stage founders, led digital operations for a state-level election campaign reaching 10M+ impressions, and managed national campaigns for the Government of India reaching 300M+ citizens.
Plugin & Product Development
I build and maintain WordPress plugins for affiliate link management, form handling, content blocks, site optimization, and CRM. Five plugins on WordPress.org with a 100% five-star rating, 7,500+ active installs, and 15,000+ total downloads. I also build AI-powered developer tools including MCP servers and Claude Code skills.
SEO & GEO
Technical SEO audits, on-page optimization, programmatic SEO, topical authority architecture, schema (JSON-LD), internal linking strategy, and AI search optimization (GEO). Every article I write is dual-channel optimized for both Google and AI search engines.
// products
Products
Software I’ve built, maintain, and use in production every day. These are not side projects. They are tools I created because nothing else met my standards.
Core Forms
Lightweight WordPress form plugin with full HTML control. Zero frontend JavaScript. Submissions, spam protection, email notifications, webhooks, conditional fields, polls, and a REST API. Built because every other form plugin loaded 200KB+ of scripts.
$249 · Lifetime updates
GT Link Manager
Affiliate link management with custom database tables, branded /go/ redirects, click tracking, nofollow/sponsored attributes, and CSV import/export. The Pretty Links replacement I built after they paywalled core features.
Free on WordPress.org · 5.0 stars · 7,500+ installs
GT ACF Blocks
30+ custom Gutenberg blocks: product boxes, comparison tables, FAQ accordions, review cards, callouts, checklists, and more. Auto-registers field groups. Powers every article on this site.
Premium · Active development
Dynamic Month & Year
Drop-in shortcodes for dates, years, months, ages, and seasons. Evergreen articles stop reading “updated in 2021” and start refreshing themselves automatically.
Free on WordPress.org · 5.0 stars · 8,000+ installs
Functionalities
All-in-one WordPress optimization toolkit. 16 modules for performance, security, SEO, redirects, and content management. Toggle what you need, delete five plugins from your active list.
Free on WordPress.org · Active development
wp-mcp
TypeScript MCP server that exposes any WordPress site’s REST API as MCP tools for AI agents. Hand-crafted endpoints, not a thin REST wrapper. Listed on the LobeHub MCP marketplace.
Open source · GitHub
// career
Career
Since 2008. Public milestones. One operator.
2018 to Present
Founder & Project Lead, Gatilab
Founded a full-service digital agency. Shipped 2,000+ projects spanning content writing, SEO retainers, WordPress builds, plugin development, marketing plans, and business strategy. 104% year-over-year growth. Led full website rebuilds for Anantam IAS, OnlyCUET, Hotel Shri Karni Niwas (Udaipur), and Rushu (luxury couture). Designed marketing and business plans for early-stage founders across 12+ countries.
2009 to Present
Independent Writer & Publisher
Published 1,800+ long-form articles on WordPress, SEO, software, and education. 248M+ lifetime search impressions. 300+ first-page Google rankings. Built gauravtiwari.org from a personal blog into a resource site serving 50,000+ monthly visitors. WordPress Core Contributor with accepted patches. 100% five-star plugin ratings across WordPress.org.
2016 to 2018
Ministry of Agriculture & Farmers Welfare, Government of India
Designed and managed nationwide digital campaigns for programs including the Soil Health Card Scheme and PM-Kisan. Campaigns reached 300M+ citizens across India. Received a letter of commendation from the Hon. Prime Minister of India for contributions to Digital India initiatives.
2015
Digital Operations Lead, Bihar State Election Campaign
Led digital operations for the state-level election campaign of a Deputy Chief Minister candidate. Managed campaign websites, social media strategy, and online content. 10M+ impressions during the campaign window.
2013 to 2014
Mathematics Faculty, Merit Academy Deoria
Visiting faculty teaching IIT-JEE, NDA, and B.Ed mathematics to 50+ students. This is where I learned to explain complex ideas clearly, the same instinct I bring to every tutorial and client explanation today.
// selected_clients
Selected Clients
A few of the 850+ clients I’ve worked with across government, education, SaaS, e-commerce, and media.
Government & Public Sector
Ministry of Agriculture & Farmers Welfare (GOI) · PM Kisan · Office of Deputy Chief Minister, Bihar · state-level election campaign operations
Education & Coaching
Anantam IAS (UPSC CSE, Delhi) · IAS Compass by Rau’s IAS · OnlyCUET · GeoVerse by Gaurav Tripathi · Merit Academy Deoria · CollegeDunia
Hosting & SaaS
YouStable · Googiehost · OnlyLoudest (acquired by YouStable) · PieSync (acquired by HubSpot) · QuestionBlogging
E-commerce & Lifestyle
Rushu (luxury couture sarees, Delhi) · Hotel Shri Karni Niwas (Udaipur) · Trippy Mania · OveReview
Media & Publishing
DailyBlogging · Lokjan Today · Technuter · PC-Tablet · regional news and entertainment portals
Agencies & Startups
Independent founders, marketing agencies, and bootstrapped startups across 12+ countries. References and portfolio available on request.
// skills_toolkit
Skills & Toolkit
Not just tools I’ve heard of. Tools I use daily, have configured for production, and can troubleshoot at 2 AM.
Content & SEO
Long-form articles · tutorials · ghostwriting · ebooks · whitepapers · editorial style guides · topical authority maps · technical SEO audits · programmatic SEO · schema (JSON-LD) · internal linking · GEO/AI search optimization · Rank Math · GSC · Ahrefs
Copywriting
Landing pages · sales pages · product descriptions · SEO meta · ad copy · PAS · AIDA · PASTOR · StoryBrand · A/B variants · microcopy · email sequences · newsletter copy
WordPress
Full Site Editing · Block Themes · Gutenberg · ACF Pro · REST API · WP-CLI · Custom Post Types · Block Patterns · Interactivity API · Multisite · WooCommerce · FluentCart · Headless (React/Next.js)
Infrastructure
Hetzner Cloud · DigitalOcean · Nginx · OpenLiteSpeed · MariaDB · Redis · Cloudflare (CDN, Workers, Cache Rules) · BunnyCDN · CloudPanel · xCloud · Docker
Performance
FlyingPress · Perfmatters · Critical CSS · Core Web Vitals · server-timing headers · object caching · database optimization · asset pipeline tuning · lazy loading · prerendering
AI & Automation
Claude API · MCP servers · Claude Code skills · n8n · Make.com · Zapier · OpenAI · RAG workflows · GatilabOS (internal ops platform)
Email Marketing
FluentCRM · Kit (ConvertKit) · MailerLite · Mailchimp · ActiveCampaign · welcome sequences · nurture series · segmentation · deliverability · SPF/DKIM/DMARC
Development
VS Code · Cursor · Ghostty · iTerm2 · TablePlus · Sequel Ace · Local by Flywheel · Studio · Git · GitHub Actions · PHP · JavaScript · TypeScript · Python
Design
Figma · Sketch · Affinity Designer · Pixelmator Pro · UI/UX design · brand identity · responsive design · design systems · SVG illustration
// about_this_site
About this site.
gauravtiwari.org is the publishing hub, proof base, and product surface behind the work.
gauravtiwari.org has been live since 2008 (domain registered 2011). It’s a personal blog, portfolio, and resource hub covering WordPress, SEO, software, blogging, and education. 2,100+ articles published. 50,000+ monthly visitors.
The site runs on 9 active plugins, Rank Math Pro, FlyingPress, Perfmatters, GenerateBlocks, GT ACF Blocks, GT Link Manager, Core Forms, and more, most of which I build or maintain myself.
Every tool, plugin, and hosting recommendation on this site has been tested in production on real client projects. Affiliate links are clearly disclosed. I only recommend what I use or have thoroughly tested.
I also run a weekly newsletter, The Friday Drop, for WordPress developers, bloggers, and solo builders growing their sites and income together.
Primary entity
Gaurav Tiwari, WordPress developer, content strategist, educator, marketer, and Gatilab founder.
Known for
Fast WordPress builds, SEO and GEO content systems, Core Web Vitals, plugin development, affiliate workflows, AI automation, and practical education.
Base
Delhi and Kushinagar, India. Clients across the US, UK, India, and 12+ countries.
Publishing hub
gauravtiwari.org, live since 2008 and domain registered in 2011.
Company
Gatilab, full-service digital agency for WordPress, SEO, content, plugins, marketing, and strategy.
// working_together
Working Together
Fixed quotes. No hourly billing. No surprise invoices.
Digital Strategy
From $2,500
GTM strategy, positioning, ICP, content calendars, and 12-month roadmaps.
WordPress Builds
$2K to $15K
Custom themes, plugins, and full-stack builds. Enterprise scoped individually.
Quick Fixes
From $35
Speed optimizations, plugin fixes, migration assistance, and audits.
Several clients work with me on a monthly retainer. I’m based in Delhi and Kushinagar, India. Most clients are in the US, UK, and India. I work across all time zones. Communication over email, WhatsApp, or video calls. Typical turnaround: 3-5 business days for audits and small fixes, 2-4 weeks for medium projects.
// faq
About Gaurav Tiwari: quick answers
These answers make the page easier for readers, search engines, and AI answer engines to understand without flattening the story into generic bio copy.
Who is Gaurav Tiwari?
Gaurav Tiwari is a WordPress developer, content strategist, educator, marketer, and founder of Gatilab. He builds fast websites, SEO systems, WordPress plugins, content engines, and digital products for founders, agencies, education brands, and publishers.
What does Gaurav Tiwari do?
Gaurav works across WordPress development, technical SEO, GEO and AI search optimization, performance engineering, content strategy, copywriting, plugin development, digital strategy, email marketing, and automation.
What is Gatilab?
Gatilab is the full-service digital agency founded by Gaurav Tiwari. It handles WordPress builds, SEO retainers, plugin development, content writing, marketing plans, and business strategy for founders and organizations.
Can I hire Gaurav Tiwari?
Yes. Gaurav takes fixed-scope projects for digital strategy, WordPress builds, speed optimization, plugin fixes, migrations, and audits. Several clients also work with him through monthly retainers.
What products has Gaurav built?
Gaurav has built Core Forms, GT Link Manager, GT ACF Blocks, Dynamic Month & Year, Functionalities, and wp-mcp, along with AI-powered developer tooling and internal workflow systems.
What topics does gauravtiwari.org cover?
gauravtiwari.org covers WordPress, SEO, GEO, software, blogging, affiliate systems, performance, education, tools, tutorials, deals, and practical systems for developers, bloggers, freelancers, marketers, students, and solo builders.
// lets_talk
Let’s work together
Need a fast WordPress site, content that grows traffic, a plugin built right, or help figuring out what to build next?