Marketing

WordPress lead generation, or the technique of turning visitors into customers and subscribers using your WordPress website, is a key to earning money online. Thus, it is unsurprisingly a top priority for businesses of all kinds. If you’ve wanted to learn how to generate leads and boost sales from your website, then you are in just the right place. In this article, I have described everything

Marketing isn’t everyone’s cup of tea, and when you’re marketing for an intangible thing, like a SaaS product, it becomes a really tough row to bow.  But years of marketing for SaaS made us a bit of an expert ourselves.  And honestly, we love sharing our wisdom. So in this article, we will share 7 actionable techniques and tactics that you can use for SaaS marketing. 

The business landscape has become super competitive, and to grow your market position, you need to rethink and refine your operational model and strategies constantly. Even at a time of great dominance, staying too comfortable will see you lose out to your competitors sooner than later. To succeed in today’s rapidly changing world, you must give full focus to outshining your competitors. Here, we look at

For better or worse, the internet has changed the way we do business today. Gone are the days when a company could ignore the importance of digital marketing in its marketing strategy. To be competitive enough to reach out to your target audience, it is critical that your brand builds and maintains a robust online presence. Traditional marketing rules do not apply in today’s world. However,

Many creators and marketers have been finding it challenging to deal with the Instagram & TikTok bio link feature; as of now, you are only allowed to have one link on your Instagram bio or TikTok profile. Previously, to change it, you needed to keep swapping links whenever you started a new campaign. Fortunately, that isn’t required anymore; you can use that one link for many

In the past, I have vouched for having a website for small businesses. But Blogs? Does a small business need a blog? Yes, it does. I have been emphasizing the importance of blogs from time to time. Blogs don’t just work as an information hub for your small business but also greatly help with sales. In this editorial, I will explain why your small business needs

If you are a digital marketer, online entrepreneur or even a blogger, you may have read and followed some renowned blogs and bloggers online. But most of the time either we get stuck on a couple of blogs or just on what other people tell us to read. We all know how the trends change in digital marketing and due to this, we have to keep

The prominence of the legal advisory industry is not at all surprising. On account of information asymmetries, skilled intermediaries are needed in important situations. There are many areas in life that require legal counsel, such as wrongful termination, a car accident with injury, or wills and trusts. Needless to say, not all legal concerns and processes result in lawsuits, nor is it necessary for the courts

When it comes to website valuations and selling, Flippa is the first choice of most digital entrepreneurs. Flippa’s valuation tool creates an estimate of your website’s total worth and lets you sell your site at the best rates possible. If you are earning with your website, the valuation can be 30-40 times or even higher than your monthly revenue. Once your site is valued with Flippa,

Every year for the past ten years, experts assess the digital marketing landscape and make recommendations on digital marketing trends that marketers should focus on in the future. It is important that all businesses consider how they can harness the latest marketing trends so that they can apply the latest innovations. Google digital marketing evangelist Avinash Kaushik explained the benefits of this mindset: 70% of the

About a decade ago, shops, malls, showrooms and other store types were effectively the only places people bought products from. But since the advent of the internet into the day-to-day lives of people – better to say, into the lives of consumers – things have changed dramatically. People now prefer to buy more from online shops than ever before and this interest is exponentially increasing with

The concept of digital marketing has become incredibly important for businesses during the last decade and in case you are wondering why, it is very simple. Most customers consume online content and information and make purchases online, which, for businesses, means they need to have an active online presence in order to remain relevant and to be noticed. They need to promote and market their services

Black Friday is probably the most anticipated shopping event of the year. In fact, around 40% of all the trade sales for a whole year occur during the festive months of November and December, with the highest contributions from Cyber Monday and Black Friday. If you are a blogger or an internet marketer, Black Friday and Cyber Monday events will bring their own benefits for your

Looking to create a content marketing plan for your website and don’t know where to start? I have been there. Staring on a blank screen with the “Content Marketing Plan” title and nothing else. I understand this can be hard, no matter how experienced you are. In this step-by-step guide, I will help you develop a content marketing plan for your website. My aim is to

Becoming a successful digital marketing agency means you must understand exactly what your clients are looking for. While every agency differs, there are a number of musts that should be accommodated. By knowing these, you are more likely to build a list of loyal clients.  Why Would Someone Hire a Digital Marketing Agency? The main reason for this is that it is far more cost-effective than

If you are looking for a video production company that can help you develop brand content to engage existing and potential customers, the ideal choice will undoubtedly a reputed company that provides a full suite of services from program concept and strategy to video and interactive content production. One of the biggest advantages of such a decision would be an easy way out to attract new

With the number of active internet users reaching more than fifty percent of the global population and showing further rapid growth, companies and organizations have been trying to utilize the digital platform to increase their consumer outreach. Thus, digital marketing and marketing management today are considered indispensable for all companies and businesses. Most companies are looking towards increasing their presence online and due to this, digital marketing has

Marketing is important because it helps you to sell your products or services. For the success of a business marketing is a key element and is an essential channel to reach that end goal. Emails, media and other channels of communicating with customers builds awareness that generates revenue. By increasing its sales volume, generating revenue marketing can ensure the business’ success in the long run. Giveaways

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