Build a better business

If you own a business, online or offline, you cannot simply ignore your customers. That is the reason why you can’t ignore CRM as well. Customer Relationship Management (CRM) is no longer the luxury of medium and large enterprises. If you own a small business, CRM can help you grow

For any start-up as well as an established venture, the requirement of funds remains constant to maintain a stable cashflow. Every business organization seeks MSME loans to meet such monetary demands that arise throughout the business operations. It is essential to know what financial benefits such companies reap by opting

Without customers, your business wouldn’t last very long. They are your source of income and the lifeblood of your operations. For people that run their own businesses, the notion of “being your own boss” is wrong. In reality, your customers and clients are your superior, paying your wages, and telling you what work should

As a company owner, you would know how critical maintenance is for your business. Having a comprehensive maintenance program ensures that all your assets function optimally, decreasing downtime and increasing your bottom line. Every company either has its maintenance department or has outsourced this function to a professional maintenance management

You may have heard of the byword “growth hacking”, but growth marketing has got nothing to do with hacking. It is a goal-oriented process of conducting experiments, planning, designing new strategies, and improving the results of the targeted metric. As rightly described by Bruno Estrella – Head of user acquisition at

Whether you’re pitching to a potential stakeholder or presenting quarterly gain to board members, presentations rest at the center of any growing business. Business presentations are a chance for presenters to showcase their expertise, reinforce the brand and influence potential people. Today, presentation decks have become a vital extension of

Do you know what your customers want? What are their needs? Ask your customers these questions directly to get their answers. Don’t try to figure out their answers because you’re not your customers. Listening to your customers and applying customer feedback is a critical element of your business success strategy.

So, you are trying to build a career as a freelance makeup artist. Right? That’s why you are here. Let me help you with this step-by-step guide. But first let me tell you some real facts. Facts that you might be knowing already but may be what you have known

As a small business owner, you don’t need to be told that one of the toughest things of running such a business is – keeping it profitable. Then comes boosting it. To boost business profit businesses have to go with many changes. No doubt the first few years are difficult

If you’re looking to start a remote consulting business, it’s the perfect time to do it. These days, everyone is online, with many startup teams being completely remote and bloggers being more numerous than ever. Entrepreneurs are making money from drop-shipping, and even startup leaders like Brian Magierski are upping

The first website info.cern.ch was published on August 6, 1991. As of January 2019, the Internet has come a long way with over 1.94 billion websites striving for dominance online. Nasdaq statistics project that 95 percent of purchases will be made online by 2040. With the vast number of websites

If you have a business of your own, no matter how big or small, it’s very likely that you’ve heard about content marketing. It’s a lucrative and crucial business tactic that engages and delights customers; a single flaw could lead to a crash in sales and brand integrity. Businesses that

Starting a business is a path that many people are choosing to follow nowadays. It is possible that you’re toying around with the idea of starting a business but are unsure about whether it’s the right choice for you. To know that, however, you’re going to have to answer a

Only recently, the European Union’s General Data Protection Regulation, otherwise known as GDPR was ascended into a law. This new legislature is designed to cover different aspects in the business world such as human resources, technology, cybersecurity as well as marketing. Therefore, you need to make it a priority to

In earlier articles, I have discussed in great detail about why an online shop is a great supplement to your local shop and how you can get started. If you are already a business owner, you know a thing or two about selling. You know how to attract customers and

About a decade ago, shops, malls, showrooms and other store types were effectively the only places people bought products from. But since the advent of the internet into the day-to-day lives of people – better to say, into the lives of consumers – things have changed dramatically. People now prefer