The importance of SEO (Search Engine Optimization) has increased greatly during the last few years as many online businesses, companies, and entrepreneurs are now using it to reach their target audience and boost their online presence.

One big advantage of SEO is that it generates ‘organic’ traffic for your website (meaning that it’s not paid and is a result of using search engines). The main aim of SEO is to improve search rankings in order to drive relevant traffic to your website. Simply speaking, SEO makes it easier for people to reach you using search engines.

Many businesses today have an SEO strategy and invest their resources in SEO, along with other more traditional marketing methods.

There are many reasons why your business needs SEO (if you’re still unsure about it and want to know more about how it works, see this Simple SEO Explanation. In this article, we will highlight five SEO tips for beginners.

Optimize Titles

Page titles are one of the first things you will see when using search engines such as Google, Bing or Yahoo. This is why page titles, as well as descriptions, play an important role in SEO.

Here’s what you need to keep in mind when optimizing titles on your website or blog:

  • The titles should include your website’s name, usually in the end.
  • A title should not be too long. Keep it short and impactful.
  • All the pages on your website/blog should have a title.

Recommended: How to Write Incredible Blog Post Headlines?

Use Meta Descriptions

A meta description is basically a short summary of your page’s content that will be displayed on search engines, usually below the page title. It’s recommended you use meta descriptions for all the pages on your website or blog. A meta description should be short, easy to read and include a few keywords (but be careful with keyword stuffing).

Avoid Keyword Stuffing

Keyword stuffing has been used by many in the past, especially the time when SEO was still a relatively new phenomenon. However, there’s every reason to consider it counterproductive today and search engines such as Google don’t look kindly on it. That being said, you should be careful with keywords and use them smartly to achieve the best effect.

Keep Your Content Updated

It’s very important to keep the content on your website or blog regularly updated. You should always make sure that your content stays relevant and remove outdated information. Moreover, your site should be easy to navigate through and be optimized for mobile devices. As a rule, you should always give priority to the main content so make sure it’s not buried with ads or pop-ups.

Recommended: Five Ways To Make Your Blog Content Successful

Unlike external, internal links are used to point out to other content on your website or blog. Internal links are very important but you should know how to use them properly and avoid some common mistakes.

When using internal links keep in mind the following:

  • Include anchor text keyword.
  • Don’t use too many internal links on one page.
  • Make sure they are relevant and provide help for users.
Total
0
Shares


Feel free to ask questions, send feedback and even point out mistakes. Great conversations start with just a single word. How to write better comments?
1 comment
  1. Wonderful article. I’m without a doubt enthusiasm for this one. I am as a general rule content with article quality and bearing. This post is right on target in enlightening how some philosophy applies to any content area. You are essentially extraordinary and basically the only a solitary if we examine your forte. You’re the best for protection gigantic stuff. I am to a great degree a decent arrangement thankful utilized planned for this place. Much appreciated for insurance huge things.

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

You May Also Like
thankyouimage
Read More

#ThankYou2014

2014 was an amazing year for me. Things didn’t went that wrong, like they did in 2013 and year before that. Both my online and offline lives went smooth. This post is a summary of things I did/learned in 2014. It has primarily a personal approach and doesn’t intend to force any show-off to readers. 2013 : Learning with troubles 2013 had…
content writing services jpg
Read More

Five Ways To Make Your Blog Content Successful

In a time with too many choices, creating a blog that’ll have visitors coming back is challenging. Do not however despair; there are several ways to ensure your blog stands out from the rest in your niche. Quality is vital, but so is exciting content You may have scored the top of your literature class and write perfect sentences, but…
Read More

How to Make Your Blog Ready for 2019?

Times are changing and for your blog to rock in 2019 you need to change along with them. Today it’s not about the length of your posts but their format. You also need to accept that social media and smart devices are dominating the world. Therefore, your blog has to leverage their power to reach a wider audience. 3 Tips…
headersimone
Read More

How to Start Internet Marketing with a single website?

Who doesn’t want to earn money? Who won’t especially if the money comes sitting next to your laptop or computer? Online Money making is a sweet addiction that gets hold of every e-user sooner or later. This money-making process is somewhat very challenging in the beginning but once you start to figure out the what-to and what-not-to’s, things get easier. For pro-marketers,…
Read More

6 Web Design Tips to Boost Your Conversion Rate

It can be daunting to get more customers without conversions. Most business owners tend to focus on different aspects of digital marketing such as social media and SEO but invest little effort in their web design. Your design is the first thing that prospective customers will notice once they visit your website. They can use it to ascertain your degree…
Read More

The Top 3 Services That SEO Agencies Provide

Search engine optimization is one of the core ways through which websites get visibility on web browsers and in search engines queries. Many companies understand the importance of SEO and do their best to use various tactics to appear at the top of the list on different search engines. However, some businesses prefer to outsource their SEO to agencies that…