Social Media Marketing

The popularity of social media is well known by almost everyone, not only internet marketers but also ordinary internet users. The success of social media sites is really overwhelming and as a result of this, it has become the most effective tool that is now being used by many companies in any industry. Many businesses have discovered lots of potential leads they can convert to clients with a low budget investment or no monetary investment at all. But of course, this does not happen in a short period of time though. As the competition in social media marketing is definitely one of the most difficult strategies to perform.

There are reasons why social media will always be your primary or secondary tool to find potential clients for your business due to some undeniable truth behind the success of many of the websites out there. Let’s have a look at some articles that show the marketing power of social media.

The truth is that social media does affect your search engine optimization results but it does not do it in a traditional sense. You will not get better rankings simply because you have more followers. However, this does not mean it is not incredibly valuable for those that are smart enough to create a comprehensive…

With the influence of social media growing more and more, many different platforms are also emerging with the passage of time. The Clubhouse is one of them too. It is an audio-chat app classified as the world’s most exclusive social media application as celebrities only use it due to its invite-only model of use. Slowly…

We all know how Social Media benefits businesses on a rough scale. From small to medium to large, all companies use social media to grow their business online. I have seen brands switch from SEO only approach to the SEO+SMM (Search Engine Optimization + Social Media Marketing) approach — and get quite effective results. If…

With YouTube growing increasingly popular every day, the competition among YouTubers for promoting their content has been growing exponentially as well. For your content to be successful, you must earn more credibility for your YouTube channel by getting visitors to hit the “like” button on your YouTube videos. Unfortunately, there is so much competition around…

I have been writing a lot about Instagram lately, especially on starting, growing, and converting on Instagram. While my articles are mostly focused on the business and marketing part of Instagram marketing, my attempt has always been the same — to provide you with the methods of quicker and effective growth. Instagram may look a…

If you are looking for one of the best platforms that can help you grow your business and drive sales, promotions and PR — then you need to get your hands on Instagram right now. Instagram has fast become one of the most popular social media platforms in the world, with around 1 billion users…

Are you looking for a way to grow your business or boost your reach to the audience? Podcasting is a new way to interact with your potential customers by providing them with a better medium of knowledge and information. Businesses these days are inculcating new digital marketing techniques to reach out to a more significant…

Instagram has grown tremendously with over a billion active users every month. It has been offering an excellent platform for brands to promote their products and attract more customers. Although it is possible to attract attention with the help of influencers and Instagram ads, they do not always yield the desired results. In order to…

Before social media blew up and is now used by about half of the world’s population, it had humble beginnings. The first social media site was launched in 1997, although it was quite basic, only allowing users to upload a profile picture and make friends with other users. Shortly after, blogging sites began popping up…

Gaurav Tiwari

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